Teething Gel
FailThe top 5 brands take 100% of clicks, so Teething Gel is a Fail.
- Flapen Score
- 40 / 100Ranks 1,569 of 2,472 Baby Products niches · −4 vs the category median of 4440
- Market size
- $716K/yr527K searches / yr
- 90-day growth
- -5.9%search demand this quarter
- Competition
- 83%top-5 click share · 5 brands · 72 sellers
Flapen Score
Teething Gel against its category
The dotted line is the Baby Products average. Past it, Teething Gel is stronger. Inside it, weaker.
Market
The Teething Gel market on Amazon at a glance
Shoppers on Amazon United States searched for Teething Gel 527K times last year and spent an estimated $716K. All 5 brands take every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 16.6% of those searches ended in a purchase.
Shoppers searched for this 527K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $716K a year.
- Searches, last 12 months
- 527K
- Growth, 90 days vs prior 90
- -5.9%
- Conversion, latest week
- 16.6%
- Market size, estimated
- $716Ka year
- Peak month
- January1.6× the quietest month
- Top search term
- baby orajel95K searches a year
02 · Price
A sale here is worth $8.20.
Listings sell for $8.20 on average, from $5.03 to $11.89. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 10,000 to 12,500 of them. At $8.20 that is $82K to $102K a year per listing.
- Average price
- $8.20under the $15 to $100 sweet spot
- Price range
- $5.03–$11.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $82K–$102K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #18 within Baby Care. It carries 9,159 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #18in Baby Care
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 9,159per listing
- Listings tracked
- 9
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Teething Gel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
72
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Brand 161%
- Brand 220%
- Brand 37%
- Brand 46%
- Brand 55%
Demand
Teething Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Teething Gel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby orajel95K/yr
- teething gel94K/yr
- orajel baby teething gel55K/yr
- orajel baby52K/yr
- baby teething gel38K/yr
- teething gel for babies19K/yr
- baby orajel teething pain relief26K/yr
- orajel kids20K/yr
- mommy bliss teething gel16K/yr
- baby oral gel12K/yr
Reviews and returns
What reviews say buyers love and hate about Teething Gel
We read the reviews and the return reasons for every product selling here.
“Not Really Effective”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Teething Gel questions
Answered from the same tracked data.









