teething ball
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$18.28avg listing price — sweet spot $15–$100
Price range
Great$4.72–$52.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$217K$217K/yr · 275K searches
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad9,132avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, teething ball is a $217K/yr Amazon United States market (275K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
teething ball market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- $183K–$229K
- units × avg price
- Conversion rate
- 4.3%
- Avg BSR
- #176
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 1.8%
- Avg brand age
- 48 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
20
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- Manhattan Toy87%
- TOHIBEE5%
- Nuby4%
- Bright Starts4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Top teething ball search terms
- manhattan toy82K/yr
- manhattan toy company101K/yr
- teether ball15K/yr
- teething ball17K/yr
- manhattan toy winkel rattle9K/yr
- manhattan toy winkel4K/yr
- manhattan toy baby8K/yr
- manhattan toys10K/yr
- teething balls for babies6K/yr
- winkle5K/yr
Top teething ball products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Manhattan Toy Winkel Rattle & Sensory Teether Toy Blue/Green/Orange 5 Inch x 4 Inch x 3.5 Inch
Manhattan Toy$17.684.8★42,152 rev
Manhattan Toy Winkel Colorpop Rattle & Sensory Teether Toy
Manhattan Toy$18.024.6★14 rev
Manhattan Toy Atom Colorpop Rattle & Teether Grasping Activity Baby Toy
Manhattan Toy$15.274.4★16 rev
Manhattan Toy Mini-Apple Farm Soft Activity Crinkle Book for Baby & Toddler with Discovery Mirror and Textured Teether
Manhattan Toy$18.754.7★1,281 rev
Baby Montessori Sensory Toys for 0-6 6-12 Months Baby Teether Teething Toys for Babies 0 3 6 9 12 18 Months Newborn Infant Learning Developmental Toys Gifts for 1 2 Year Old Boys Girls
TOHIBEE$9.524.7★11,323 rev
Newest
by launch dateManhattan Toy Winkel Colorpop Rattle & Sensory Teether Toy
Manhattan Toy$18.0214 rev
Manhattan Toy Atom Colorpop Rattle & Teether Grasping Activity Baby Toy
Manhattan Toy$15.2716 rev
Manhattan Toy Whistleball Colorpop
Manhattan Toy$17.6718 rev
Manhattan Toy Click Clack Colorpop Developmental Activity Baby Toy
Manhattan Toy$20.053 rev
Nuby Twist Ball Teether Activity Toy with Rattle and Fun Bright Colors - Montessori Sensory Toy Develops Fine Motor Skills - 3 + Months
Nuby$6.16414 rev
Trending
90-day click momentumManhattan Toy Click Clack Colorpop Developmental Activity Baby Toy
Manhattan Toy$20.055.0★
Manhattan Toy Winkel Colorpop Rattle & Sensory Teether Toy
Manhattan Toy$18.024.6★
Manhattan Toy Whistleball Colorpop
Manhattan Toy$17.674.7★
Manhattan Toy Atom Colorpop Rattle & Teether Grasping Activity Baby Toy
Manhattan Toy$15.274.4★
Manhattan Toy Baby Whoozit 6 Stroller and Travel Activity Toy
Manhattan Toy$20.914.8★
What buyers say about teething ball
What buyers praise and complain about, mined from review topics.What buyers love
“Engaging and cute”
“Easy to use”
“Easy to grab”
“Great size”
“vibrant colors”
“what truly surprised me was the excellent build quality”
“Value for money”
“Great baby gift”
“soft plastic that has give to it”
“Lightweight/ easy to grab”
What buyers complain about
“Its small though for the diaper bag”
“CHOKING HAZARD”
“It broke within a few uses”
“Not worth the money”
“got more frustrated than anything”
“Also, cleaning isn't as easy as washing it in the sink”
“Not as described online”
“Small pieces that could come apart”
“Doesnt hold water when you wash/sterilize it”
“What a waste”
Top return reasons
Common questions
- Is teething ball profitable to sell on Amazon United States?
- The niche generates $217K/yr across 13 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Skip it (38/100).
- How competitive is the teething ball niche?
- 4 brands and 20 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in teething ball?
- Top complaints mined from reviews: Size-Overall, Choking, Durability. The return rate is 1.4%.
- When does demand for teething ball peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.4× the quietest.
- What does it cost to enter the teething ball niche?
- Listings span $4.72–$52.76; the average listing price is $18.28 (sweet spot $15–$100). The average incumbent carries 9,132 reviews — the moat a new listing must climb.