Talcum Powder

Shoppers searched for this 362K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $317K a year.

Searches, last 12 months

362K

Growth, 90 days vs prior 90

+21.9%

Conversion, latest week

8.7%

Market size, estimated

$317Ka year

Peak month

May4.3× the quietest month

Top search term

talcum powder202K searches a year

Listings sell for $10.05 on average, from $2.03 to $21.44. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $10.05 that is $10K to $13K a year per listing.

Average price

$10.05under the $15 to $100 sweet spot

Price range

$2.03–$21.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

$10K–$13K

Returns

0.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #162 within Baby Care. It carries 9,396 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#162in Baby Care

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

9,396per listing

Listings tracked

29

The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

82 months