Swaddles 6-12 Months

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

-4.7%

Conversion, latest week

1.3%

Market size, estimated

$55Ka year

Peak month

January1.6× the quietest month

Top search term

swaddles 6-12 months17K searches a year

Listings sell for $27.46 on average, from $17.22 to $53.82. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $27.46 that is $0 to $3K a year per listing.

Average price

$27.46inside the $15 to $100 sweet spot

Price range

$17.22–$53.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.5%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #181 within Bedding. It carries 5,501 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#181in Bedding

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

5,501per listing

Listings tracked

70

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

41 months