Summer Pop N Play Portable Playard

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +51.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months

23K

Growth, 90 days vs prior 90

+51.7%

Conversion, latest week

0.3%

Market size, estimated

$4Ka year

Peak month

May2.7× the quietest month

Top search term

summer infant pop n play7K searches a year

Listings sell for $72.79 on average, from $21.03 to $124.03. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $72.79 that is $0 to $7K a year per listing.

Average price

$72.79inside the $15 to $100 sweet spot

Price range

$21.03–$124.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

5.9%of orders · Amazon United States median 2.1%

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #172 within Furniture. It carries 6,153 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#172in Furniture

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

6,153per listing

Listings tracked

8

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months