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Suero

Fail

The top 5 brands take 100% of clicks, so Suero is a Fail.

Flapen Score
47
47 / 100
Top 37% of 2,472 Baby Products niches · +3 vs the category median of 44
Market size
$181K/yr125K searches / yr
90-day growth
+8.3%search demand this quarter
Competition
63%top-5 click share · 4 brands · 32 sellers

Flapen Score

Suero against its category

The dotted line is the Baby Products average. Past it, Suero is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Suero market on Amazon at a glance

Shoppers on Amazon United States searched for Suero 125K times last year and spent an estimated $181K. All 4 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
6.2%
Market size, estimated
$181Ka year
Peak month
January17.3× the quietest month
Top search term
suero42K searches a year

02 · Price

A sale here is worth $23.43.

Listings sell for $23.43 on average, from $4.19 to $38.14. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $23.43 that is $6K to $12K a year per listing.

Average price
$23.43inside the $15 to $100 sweet spot
Price range
$4.19–$38.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #67 within Baby Foods. It carries 950 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#67in Baby Foods
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
950per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Suero products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

32

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 219%
  • Brand 35%
  • Brand 44%

Demand

Suero search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KBlack Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Apr, Nov, Dec · busiest ÷ quietest = 17.3×

Search terms

Top Suero search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • suero42K/yr
  • suerox25K/yr
  • suerox zero sugar electrolyte drink25K/yr
  • sueros9K/yr
  • pedialyte grape10K/yr
  • grape pedialyte6K/yr
  • suero x5K/yr
  • pedialyte grape flavor4K/yr

Reviews and returns

What reviews say buyers love and hate about Suero

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Taste-Overall”
23%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Doesnt taste too great”
A buyer, on “Taste-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Suero questions

Answered from the same tracked data.