Stretchy Swaddle Blankets

Shoppers searched for this 311K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

311K

Growth, 90 days vs prior 90

+5.5%

Conversion, latest week

1.0%

Market size, estimated

$78Ka year

Peak month

June1.7× the quietest month

Top search term

stretchy swaddle blankets69K searches a year

Listings sell for $25.27 on average, from $8.87 to $70.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $25.27 that is $0 to $3K a year per listing.

Average price

$25.27inside the $15 to $100 sweet spot

Price range

$8.87–$70.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #165 within Bedding. It carries 2,620 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#165in Bedding

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

2,620per listing

Listings tracked

70

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

42 months