Straw Cup for 1+ Year Old
FailThe top 5 brands take 100% of clicks, so Straw Cup for 1+ Year Old is a Fail.
- Flapen Score
- 44 / 100Ranks 1,202 of 2,472 Baby Products niches · on the category median44
- Market size
- $1.2M/yr1.6M searches / yr
- 90-day growth
- +1.5%search demand this quarter
- Competition
- 67%top-5 click share · 4 brands · 25 sellers
Flapen Score
Straw Cup for 1+ Year Old against its category
The dotted line is the Baby Products average. Past it, Straw Cup for 1+ Year Old is stronger. Inside it, weaker.
Market
The Straw Cup for 1+ Year Old market on Amazon at a glance
Shoppers on Amazon United States searched for Straw Cup for 1+ Year Old 1.6M times last year and spent an estimated $1.2M. All 4 brands take every click. Demand peaks in Jan–Mar–Apr–May. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 7.5% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- +1.5%
- Conversion, latest week
- 7.5%
- Market size, estimated
- $1.2Ma year
- Peak month
- May2.2× the quietest month
- Top search term
- dr browns sippy cup453K searches a year
02 · Price
A sale here is worth $9.84.
Listings sell for $9.84 on average, from $4.99 to $14.09. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $9.84 that is $49K to $59K a year per listing.
- Average price
- $9.84under the $15 to $100 sweet spot
- Price range
- $4.99–$14.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $49K–$59K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #50 within Bottle-Feeding. It carries 6,796 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #50in Bottle-Feeding
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 6,796per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Straw Cup for 1+ Year Old products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Dark Blue 1-Pack
- Price
- $5.52
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago

Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Coral/Olive Green 2-Pack
- Price
- $9.24
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago

Dr. Browns Milestones Narrow Sippy Straw Bottle Spill-Proof with 100% Silicone Handles and Weighted Straw 8 oz/250 mL Gray/Pink 6m+
- Price
- $10.86
- Rating
- 4.5/5
- Reviews
- 4,758
- Age
- 4y ago

Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid 2-Pack Green 10 oz/300 mL BPA Free 12m+
- Price
- $9.47
- Rating
- 4.5/5
- Reviews
- 787
- Age
- 1y ago

Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Coral 1-Pack
- Price
- $4.99
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago
Trending
estimated 90-day click momentum
Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Olive Green 1-Pack
- Price
- $6.36
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago

Dr. Browns Milestones Narrow Sippy Spout Bottle with 100% Silicone Easy-Grip Handles and Soft Sippy Spout 8oz/250mL Light-Blue and Gray 2-Pack 6m+
- Price
- $11.69
- Rating
- 4.7/5
- Reviews
- 10,141
- Age
- 4y ago

Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid 2-Pack Green 10 oz/300 mL BPA Free 12m+
- Price
- $9.47
- Rating
- 4.5/5
- Reviews
- 787
- Age
- 1y ago

Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Coral/Olive Green 2-Pack
- Price
- $9.24
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago

Dr. Browns Milestones Wide-Neck Sippy Spout Bottle with 100% Silicone Handles Easy-Grip Handles with Soft Sippy Spout 9oz/270mL Green & Gray 2-Pack 6m+
- Price
- $13.52
- Rating
- 4.6/5
- Reviews
- 1,191
- Age
- 4y ago
Newest
by launch date
Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid 2-Pack Blue & Green 10 oz/300 mL BPA Free 12m+
- Price
- $9.38
- Rating
- 4.6/5
- Reviews
- 840
- Age
- 1y ago

Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid 2-Pack Green 10 oz/300 mL BPA Free 12m+
- Price
- $9.47
- Rating
- 4.5/5
- Reviews
- 787
- Age
- 1y ago

Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid Pink/Coral 10 oz/300 mL BPA-Free 12m+ 2-Pack
- Price
- $9.62
- Rating
- 4.5/5
- Reviews
- 787
- Age
- 1y ago

The First Years Squeeze & Sip Toddler Straw Cups - Squeezable Transition Sippy Cup with Silicone Straw - Toddler Feeding Supplies - 7 Oz - 3 Count - Ages 6 Months and Up
- Price
- $12.44
- Rating
- 4.6/5
- Reviews
- 3,463
- Age
- 2y ago

NUK Learner Straw Cup 10oz - Toddler Cup with Soft Straw for Easy Drinking Suitable for Ages 8 Months and Up
- Price
- $14.09
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
25
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
67%
Top 20: 100%
Open market
0%
- Dr. Brown's93%
- Mama Bear3%
- The First Years2%
- NUK2%
Demand
Straw Cup for 1+ Year Old search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Mar, Apr, May · busiest ÷ quietest = 2.2×
Search terms
Top Straw Cup for 1+ Year Old search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dr browns sippy cup453K/yr
- dr browns straw cup219K/yr
- weighted straw cup136K/yr
- dr brown sippy cups146K/yr
- dr brown straw cup101K/yr
- weighted straw sippy cup69K/yr
- straw cup for 6 month old64K/yr
- straw cup for 6+ month old61K/yr
- baby straw cups 6-12 months83K/yr
- dr brown sippy cup32K/yr
Reviews and returns
What reviews say buyers love and hate about Straw Cup for 1+ Year Old
We read the reviews and the return reasons for every product selling here.
“It leaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Straw Cup for 1+ Year Old questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









