Stainless Steel Cups for Kids
FailThe top 5 brands take 100% of clicks, so Stainless Steel Cups for Kids is a Fail.
- Flapen Score
- 48 / 100Top 33% of 2,472 Baby Products niches · +4 vs the category median of 4448
- Market size
- $1.4M/yr2.9M searches / yr
- 90-day growth
- -15.2%search demand this quarter
- Competition
- 43%top-5 click share · 4 brands · 35 sellers
Flapen Score
Stainless Steel Cups for Kids against its category
The dotted line is the Baby Products average. Past it, Stainless Steel Cups for Kids is stronger. Inside it, weaker.
Market
The Stainless Steel Cups for Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Stainless Steel Cups for Kids 2.9M times last year and spent an estimated $1.4M. All 4 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–May–Jun. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 2.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.
- Searches, last 12 months
- 2.9M
- Growth, 90 days vs prior 90
- -15.2%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $1.4Ma year
- Peak month
- January4.3× the quietest month
- Top search term
- zak toddler cup with straw938K searches a year
02 · Price
A sale here is worth $17.12.
Listings sell for $17.12 on average, from $9.60 to $25.03. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At $17.12 that is $17K to $21K a year per listing.
- Average price
- $17.12inside the $15 to $100 sweet spot
- Price range
- $9.60–$25.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $17K–$21K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #58 within Solid Feeding. It carries 23,453 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #58in Solid Feeding
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 23,453per listing
- Listings tracked
- 41
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Stainless Steel Cups for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
35
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
43%
Top 20: 80%
Open market
0%
- Brand 178%
- Brand 221%
- Brand 31%
- Brand 41%
- Open — no brand owns it (0%)
Demand
Stainless Steel Cups for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 4.3×
Search terms
Top Stainless Steel Cups for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- zak toddler cup with straw938K/yr
- zak cups310K/yr
- zak180K/yr
- stainless steel toddler cups129K/yr
- zak cups for toddlers194K/yr
- zak stainless steel cups for kids148K/yr
- zak straw cup127K/yr
- owala kids cup125K/yr
- zak cup84K/yr
- owala sippy cup109K/yr
Reviews and returns
What reviews say buyers love and hate about Stainless Steel Cups for Kids
We read the reviews and the return reasons for every product selling here.
“They leak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stainless Steel Cups for Kids questions
Answered from the same tracked data.









