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Spectra Bottle Nipples

Fail

The top 5 brands take 98% of clicks, so Spectra Bottle Nipples is a Fail.

Flapen Score
41
41 / 100
Ranks 1,495 of 2,472 Baby Products niches · −3 vs the category median of 44
Market size
$364K/yr208K searches / yr
90-day growth
-17.7%search demand this quarter
Competition
81%top-5 click share · 6 brands · 12 sellers

Flapen Score

Spectra Bottle Nipples against its category

The dotted line is the Baby Products average. Past it, Spectra Bottle Nipples is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spectra Bottle Nipples market on Amazon at a glance

Shoppers on Amazon United States searched for Spectra Bottle Nipples 208K times last year and spent an estimated $364K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Feb–Sep–Oct. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 14.3% of those searches ended in a purchase.

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $364K a year.

Searches, last 12 months
208K
Growth, 90 days vs prior 90
-17.7%
Conversion, latest week
14.3%
Market size, estimated
$364Ka year
Peak month
October5.8× the quietest month
Top search term
lansinoh slow flow nipples23K searches a year

02 · Price

A sale here is worth $12.23.

Listings sell for $12.23 on average, from $5.41 to $30.26. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $12.23 that is $12K to $15K a year per listing.

Average price
$12.23under the $15 to $100 sweet spot
Price range
$5.41–$30.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
$12K–$15K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #17 within Bottle-Feeding. It carries 4,997 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#17in Bottle-Feeding
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
4,997per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Spectra Bottle Nipples products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

12

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 170%
  • Brand 213%
  • Brand 39%
  • Brand 44%
  • Brand 53%
  • Brand 62%

Demand

Spectra Bottle Nipples search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Sep, Oct · busiest ÷ quietest = 5.8×

Search terms

Top Spectra Bottle Nipples search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lansinoh slow flow nipples23K/yr
  • teteras de biberones7K/yr
  • spectra bottle nipples16K/yr
  • spectra nipples9K/yr
  • lansinoh fast flow nipples21K/yr
  • evenflo fast flow nipple9K/yr
  • lansinoh nipples size 17K/yr
  • lansinoh medium flow nipples11K/yr
  • lansinoh nipples size 26K/yr
  • lansinoh nipples size 36K/yr

Reviews and returns

What reviews say buyers love and hate about Spectra Bottle Nipples

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
2.0%of orders come back
“Too large -”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Spectra Bottle Nipples questions

Answered from the same tracked data.