Soy Formula

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months

166K

Growth, 90 days vs prior 90

+23.2%

Conversion, latest week

2.5%

Market size, estimated

$238Ka year

Peak month

January1.5× the quietest month

Top search term

similac soy22K searches a year

Listings sell for $58.39 on average, from $20.72 to $148.62. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $58.39 that is $44K to $58K a year per listing.

Average price

$58.39inside the $15 to $100 sweet spot

Price range

$20.72–$148.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

750–1,000

Revenue per listing a year

$44K–$58K

Returns

0.1%of orders · Amazon United States median 2.1%

22% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Baby Foods. It carries 1,462 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

22%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#140in Baby Foods

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,462per listing

Listings tracked

9

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

78 months