Solly Baby Wrap

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

153K

Growth, 90 days vs prior 90

-7.2%

Conversion, latest week

1.5%

Market size, estimated

$82Ka year

Peak month

September3.8× the quietest month

Top search term

moby wrap baby carrier149K searches a year

Listings sell for $36.97 on average, from $20.96 to $57.42. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $36.97 that is $4K to $9K a year per listing.

Average price

$36.97inside the $15 to $100 sweet spot

Price range

$20.96–$57.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$4K–$9K

Returns

7.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #32 within Travel Gear. It carries 8,478 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#32in Travel Gear

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

8,478per listing

Listings tracked

15

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months