Soft Potty Seat

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

-0.4%

Conversion, latest week

8.2%

Market size, estimated

$85Ka year

Peak month

August1.3× the quietest month

Top search term

bluey potty seat16K searches a year

Listings sell for $18.22 on average, from $9.58 to $40.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $18.22 that is $5K to $9K a year per listing.

Average price

$18.22inside the $15 to $100 sweet spot

Price range

$9.58–$40.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #68 within Potty Training. It carries 4,756 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#68in Potty Training

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

4,756per listing

Listings tracked

13

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months