Is sippy cups bulk profitable to sell on Amazon United States?

The niche generates $313K/yr across 10 tracked products. 90-day search growth is -4.0%. Flapen's verdict: Skip it (43/100).

How competitive is the sippy cups bulk niche?

3 brands and 38 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in sippy cups bulk?

Top complaints mined from reviews: Leak-Proof, Ease Of Cleaning, Age Suitability. The return rate is 1.2%.

What does it cost to enter the sippy cups bulk niche?

Listings span $7.78–$36.65; the average listing price is $15.29 (sweet spot $15–$100). The average incumbent carries 1,675 reviews — the moat a new listing must climb.

sippy cups bulk

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.2%

return rate — above 5% kills the launch gate

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$15.29

avg listing price — sweet spot $15–$100

Price range

Great$7.78–$36.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$313K

$313K/yr · 260K searches

Review moat

Okay1,675.1

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-4.0%

90-day search growth — must beat 0% to launch

Competition

Bad84%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, sippy cups bulk is a $313K/yr Amazon United States market (260K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

sippy cups bulk market data

Units sold / yr: 20K–25K; avg 1,000–1,250/product
Revenue / yr: $306K–$382K; units × avg price
Conversion rate: 7.9%
Avg BSR: #262
Page quality: 0%
Prime: 90%
Sponsored: 20%
Out of stock: 3.6%
Avg brand age: 44 months
Avg seller age: 159 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

The First Years91%
Nuby5%
Tupperware4%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 30 weeks — -4.0% search growth over the last 90 days.

Open Trend

Top sippy cups bulk search terms

take and toss sippy cups100K/yr -12.2%8.7% conv.
take and toss cups30K/yr +10.8%4.0% conv.
take and toss25K/yr +8.9%3.2% conv.
disposable sippy cups15K/yr +18.5%5.3% conv.
take n toss cups14K/yr +3.4%6.0% conv.
tupperware sippy cups10K/yr -16.2%2.5% conv.
tupperware sippy cups with lids8K/yr +10.5%3.1% conv.
plastic sippy cups5K/yr +29.2%2.8% conv.
disposable sippy cups with lids5K/yr +13.1%5.6% conv.
bulk sippy cups6K/yr -3.5%1.8% conv.

All search terms

Top sippy cups bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

The First Years Take & Toss Spill Proof Sippy Cups - Rainbow Party Pack - Reusable Toddler Cups - Kids Cups and Snap On Lids for Ages 9 Months and Up - 20 Count

The First Years$15.804.6★10,700 rev

The First Years Take & Toss Sippy Cups - Spill Proof Toddler Cups Value Party Pack - 10 Oz - 20 Count Pastel

The First Years$15.254.5★862 rev

The First Years Take & Toss Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe Party Pack - Rainbow - 10 Oz - 20 Count - Ages 18 Months and Up

The First Years$14.554.6★263 rev

The First Years Take and Toss Spill-Proof Cups 7 Ounce

The First Years$9.464.6★180 rev

The First Years Bluey Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Bluey Gifts and Bluey Party Supplies - 10 Oz - 10 Count

The First Years$14.754.8★2,334 rev

Newest

by launch date

The First Years Take & Toss Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe Party Pack - Rainbow - 10 Oz - 20 Count - Ages 18 Months and Up

The First Years$14.55263 rev

1y ago

The First Years Bluey Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Bluey Gifts and Bluey Party Supplies - 10 Oz - 10 Count

The First Years$14.752,334 rev

2y ago

The First Years Take & Toss Sippy Cups - Spill Proof Toddler Cups Value Party Pack - 10 Oz - 20 Count Pastel

The First Years$15.25862 rev

3y ago

The First Years Take & Toss Pinkfong Baby Shark Sippy Cups - Reusable Toddlers Cups with Lids - Kids Party Pack with 2 Travel Caps - 10 Oz - 10 Count

The First Years$15.81444 rev

4y ago

Tupperware Brand Bell Tumblers & Seals - 7 oz (200 mL) - Dishwasher Safe & BPA Free - Durable Dripless Sippy Cup with Lid for Ages 6-24 Months

Tupperware$36.65159 rev

4y ago

What buyers say about sippy cups bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Leak-Proof22%

“They dont leak”

Ease Of Cleaning14%

“Easy to clean”

Ease Of Use9%

“easy to use”

Durability9%

“They are durable”

Value For Money6%

“Great for the price”

Color5%

“Cute colors”

Quality-Overall4%

“Good quality”

Size-Overall3%

“Size is great”

Recycle/Reuse3%

“Can be reused over and over”

Ease Of Feeding3%

“My daughter loves to bite the straws”

What buyers complain about

Leak-Proof48%

“These cups leak”

Ease Of Cleaning7%

“Had to do a lot of spill cleanup so I stop using them”

Age Suitability4%

“the lids pop off too easy for an almost 2 year old”

Ease Of Use4%

“hard to use”

Size-Overall3%

“it was a smaller version”

Eco Friendliness3%

“I hate contributing to the plastic waste”

Thickness3%

“The plastic is very thin”

Thin2%

“Thin”

Value For Money2%

“Very expensive”

Durability1%

“Breaks easily”

Top return reasons

Leak-Proof35%

Size-Overall24%

Advertised Vs Actual Product10%

Value For Money5%

Quality-Overall4%

Functionality-Overall4%

Material Quality3%

Strength3%

Defective Material/Parts2%

Ease Of Use2%

Common questions

Is sippy cups bulk profitable to sell on Amazon United States?: The niche generates $313K/yr across 10 tracked products. 90-day search growth is -4.0%. Flapen's verdict: Skip it (43/100).
How competitive is the sippy cups bulk niche?: 3 brands and 38 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sippy cups bulk?: Top complaints mined from reviews: Leak-Proof, Ease Of Cleaning, Age Suitability. The return rate is 1.2%.
What does it cost to enter the sippy cups bulk niche?: Listings span $7.78–$36.65; the average listing price is $15.29 (sweet spot $15–$100). The average incumbent carries 1,675 reviews — the moat a new listing must climb.