Silicone Sippy Cup

Shoppers searched for this 325K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

325K

Growth, 90 days vs prior 90

-1.2%

Conversion, latest week

3.3%

Market size, estimated

$132Ka year

Peak month

May2.6× the quietest month

Top search term

silicone sippy cup66K searches a year

Listings sell for $12.45 on average, from $4.99 to $33.06. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $12.45 that is $1K to $3K a year per listing.

Average price

$12.45under the $15 to $100 sweet spot

Price range

$4.99–$33.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.7%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #65 within Solid Feeding. It carries 6,266 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#65in Solid Feeding

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

6,266per listing

Listings tracked

42

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months