Sick Baby Essentials

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

44K

Growth, 90 days vs prior 90

-31.3%

Conversion, latest week

3.5%

Market size, estimated

$46Ka year

Peak month

January4.4× the quietest month

Top search term

newborn medicine cabinet essentials5K searches a year

Listings sell for $30.32 on average, from $6.02 to $88.43. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $30.32 that is $8K to $15K a year per listing.

Average price

$30.32inside the $15 to $100 sweet spot

Price range

$6.02–$88.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$8K–$15K

Returns

0.8%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #138 within Baby Care. It carries 4,494 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#138in Baby Care

Average rating

4.78 starsAmazon United States average 4.42 stars

Average reviews

4,494per listing

Listings tracked

15

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

69 months