Security Cameras Wired Outdoor

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.1M a year.

Searches, last 12 months

3.1M

Growth, 90 days vs prior 90

+27.7%

Conversion, latest week

2.0%

Market size, estimated

$3.1Ma year

Peak month

May3.0× the quietest month

Top search term

tapo camera1.2M searches a year

Listings sell for $51.93 on average, from $8.10 to $203.59. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At $51.93 that is $130K to $156K a year per listing.

Average price

$51.93inside the $15 to $100 sweet spot

Price range

$8.10–$203.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,500–3,000

Revenue per listing a year

$130K–$156K

Returns

4.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Safety. It carries 8,766 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Safety

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

8,766per listing

Listings tracked

33

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

27 months