Roll on Sunscreen Kids
MaybeSearch demand grew +307.0% this quarter. But shoppers spend an estimated $115K a year here, so Roll on Sunscreen Kids is a Maybe.
- Flapen Score
- 59 / 100Top 5% of 2,472 Baby Products niches · +15 vs the category median of 4459
- Market size
- $115K/yr64K searches / yr
- 90-day growth
- +307.0%search demand this quarter
- Competition
- 60%top-5 click share · 11 brands · 543 sellers
Flapen Score
Roll on Sunscreen Kids against its category
The dotted line is the Baby Products average. Past it, Roll on Sunscreen Kids is stronger. Inside it, weaker.
Market
The Roll on Sunscreen Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Roll on Sunscreen Kids 64K times last year and spent an estimated $115K. The top 5 brands take 82% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 13.2% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +307.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- +307.0%
- Conversion, latest week
- 13.2%
- Market size, estimated
- $115Ka year
- Peak month
- June19.0× the quietest month
- Top search term
- roll on sunscreen kids31K searches a year
02 · Price
A sale here is worth $13.79.
Listings sell for $13.79 on average, from $5.70 to $26.73. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $13.79 that is $7K to $10K a year per listing.
- Average price
- $13.79under the $15 to $100 sweet spot
- Price range
- $5.70–$26.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #182 within Baby Care. It carries 3,114 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #182in Baby Care
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 3,114per listing
- Listings tracked
- 20
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Roll on Sunscreen Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
543
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
14%
- Brand 130%
- Brand 226%
- Brand 311%
- Brand 48%
- Brand 57%
- Brand 64%
- Open — no brand owns it (5 brands, 14%)
Demand
Roll on Sunscreen Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 19.0×
Search terms
Top Roll on Sunscreen Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- roll on sunscreen kids31K/yr
- kids roll on sunscreen11K/yr
- babyganics roll on sunscreen4K/yr
- roll on kids sunscreen5K/yr
- kids sunscreen roll on5K/yr
- easy apply sunscreen kids4K/yr
- roller sunscreen kids3K/yr
- sunscreen roller for kids3K/yr
Reviews and returns
What reviews say buyers love and hate about Roll on Sunscreen Kids
We read the reviews and the return reasons for every product selling here.
“Allergic reaction”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Roll on Sunscreen Kids questions
Answered from the same tracked data.