Reflo Smart Cup
FailThe top 5 brands take 100% of clicks, so Reflo Smart Cup is a Fail.
- Flapen Score
- 47 / 100Top 37% of 2,472 Baby Products niches · +3 vs the category median of 4447
- Market size
- $630K/yr762K searches / yr
- 90-day growth
- -2.6%search demand this quarter
- Competition
- 50%top-5 click share · 4 brands · 40 sellers
Flapen Score
Reflo Smart Cup against its category
The dotted line is the Baby Products average. Past it, Reflo Smart Cup is stronger. Inside it, weaker.
Market
The Reflo Smart Cup market on Amazon at a glance
Shoppers on Amazon United States searched for Reflo Smart Cup 762K times last year and spent an estimated $630K. All 4 brands take every click. Demand peaks in Jan–Feb–Jul. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 762K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $630K a year.
- Searches, last 12 months
- 762K
- Growth, 90 days vs prior 90
- -2.6%
- Conversion, latest week
- 7.3%
- Market size, estimated
- $630Ka year
- Peak month
- July2.9× the quietest month
- Top search term
- munchkin 360 cup216K searches a year
02 · Price
A sale here is worth $11.36.
Listings sell for $11.36 on average, from $5.64 to $29.92. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $11.36 that is $23K to $28K a year per listing.
- Average price
- $11.36under the $15 to $100 sweet spot
- Price range
- $5.64–$29.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $23K–$28K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #93 within Solid Feeding. It carries 17,304 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #93in Solid Feeding
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 17,304per listing
- Listings tracked
- 25
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Reflo Smart Cup products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
40
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
50%
Top 20: 94%
Open market
0%
- Brand 174%
- Brand 213%
- Brand 311%
- Brand 42%
Demand
Reflo Smart Cup search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Jul · busiest ÷ quietest = 2.9×
Search terms
Top Reflo Smart Cup search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- munchkin 360 cup216K/yr
- 360 cups for toddlers174K/yr
- 360 cup73K/yr
- 360 sippy cup47K/yr
- munchkin miracle 360 trainer cup37K/yr
- reflo smart cup52K/yr
- 360 cups30K/yr
- munchkin 36024K/yr
- munchkin miracle 360 cup11K/yr
- munchkin miracle 36011K/yr
Reviews and returns
What reviews say buyers love and hate about Reflo Smart Cup
We read the reviews and the return reasons for every product selling here.
“NOT LEAK PROOF”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Reflo Smart Cup questions
Answered from the same tracked data.









