Receiving Baby Blanket Boy

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

172K

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

1.8%

Market size, estimated

$52Ka year

Peak month

September4.3× the quietest month

Top search term

receiving blankets neutral40K searches a year

Listings sell for $16.21 on average, from $8.84 to $26.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $16.21 that is $2K to $4K a year per listing.

Average price

$16.21inside the $15 to $100 sweet spot

Price range

$8.84–$26.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.3%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #79 within Bedding. It carries 7,570 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#79in Bedding

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

7,570per listing

Listings tracked

29

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months