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Pureed Foods for Adults

Fail

The top 5 brands take 98% of clicks, so Pureed Foods for Adults is a Fail.

Flapen Score
49
49 / 100
Top 29% of 2,472 Baby Products niches · +5 vs the category median of 44
Market size
$214K/yr151K searches / yr
90-day growth
+8.3%search demand this quarter
Competition
74%top-5 click share · 6 brands · 40 sellers

Flapen Score

Pureed Foods for Adults against its category

The dotted line is the Baby Products average. Past it, Pureed Foods for Adults is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pureed Foods for Adults market on Amazon at a glance

Shoppers on Amazon United States searched for Pureed Foods for Adults 151K times last year and spent an estimated $214K. The top 5 brands take 98% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $214K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
2.7%
Market size, estimated
$214Ka year
Peak month
June1.3× the quietest month
Top search term
pureed foods for adults63K searches a year

02 · Price

A sale here is worth $52.30.

Listings sell for $52.30 on average, from $3.55 to $114.93. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $52.30 that is $13K to $26K a year per listing.

Average price
$52.30inside the $15 to $100 sweet spot
Price range
$3.55–$114.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$13K–$26K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #265 within Baby Foods. It carries 1,131 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
86%
Out of stock, average day
0.3%
Average rank
#265in Baby Foods
Average rating
4.08 starsAmazon United States average 4.42 stars
Average reviews
1,131per listing
Listings tracked
14

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
79 months

Products

Top Pureed Foods for Adults products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

40

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 221%
  • Brand 320%
  • Brand 47%
  • Brand 55%
  • Brand 62%

Demand

Pureed Foods for Adults search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Pureed Foods for Adults search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pureed foods for adults63K/yr
  • pureed foods18K/yr
  • pureed foods for elderly8K/yr
  • adult pureed meals8K/yr
  • pureed food7K/yr
  • puree food for adults7K/yr
  • pureed food for adults6K/yr
  • thick and easy pureed meals4K/yr
  • puree food5K/yr
  • pureed meals for adults8K/yr

Reviews and returns

What reviews say buyers love and hate about Pureed Foods for Adults

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Taste-Overall”
34%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Doesnt taste good”
A buyer, on “Taste-Overall”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pureed Foods for Adults questions

Answered from the same tracked data.