pura diapers size 6
Worth a lookShows demand growing +133.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+133.0%90-day search growth — must beat 0% to launch
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$36.12avg listing price — sweet spot $15–$100
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Price range
Great$12.61–$54.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,061.83avg incumbent reviews — the moat a new listing must climb
Market size
Bad$65K$65K/yr · 16K searches
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pura diapers size 6 is a $65K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun. Verdict: Worth a look — 57/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
pura diapers size 6 market data
- Units sold / yr
- 3K–3K
- avg 500–750/product
- Revenue / yr
- $90K–$108K
- units × avg price
- Conversion rate
- 11.5%
- Avg BSR
- #19
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Pura100%
Demand & seasonality
Weekly Amazon search volume, last 71 weeks — +133.0% search growth over the last 90 days.Peak months: Jun · busiest ÷ quietest = 2.6×
Top pura diapers size 6 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 1 Packs of 18 Diapers
Pura$12.614.0★2,400 rev
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK Recyclable Paper Packaging 18 Count (Pack of 3) (54 Diapers)
Pura$29.394.0★2,400 rev
Pura Size 5 Eco-Friendly Diapers (24-35 lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 6 Packs of 20 (120 Diapers)
Pura$54.614.0★2,400 rev
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 18 Count (Pack of 6) Total-108
Pura$54.634.0★2,400 rev
Pura Hypoallergenic Diaper Pants Size 6 (33+ lbs) Overnight up to 12 Hours Leak Protection Suitable for Sensitive Skin Totally Chlorine Free Soft Organic Cotton 3 Packs of 17 (51 Pull Up Pants)
Pura$36.704.0★371 rev
Newest
by launch datePura Hypoallergenic Diaper Pants Size 6 (33+ lbs) Overnight up to 12 Hours Leak Protection Suitable for Sensitive Skin Totally Chlorine Free Soft Organic Cotton 3 Packs of 17 (51 Pull Up Pants)
Pura$36.70371 rev
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 1 Packs of 18 Diapers
Pura$12.612,400 rev
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK Recyclable Paper Packaging 18 Count (Pack of 3) (54 Diapers)
Pura$29.392,400 rev
Pura Size 5 Eco-Friendly Diapers (24-35 lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 6 Packs of 20 (120 Diapers)
Pura$54.612,400 rev
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 18 Count (Pack of 6) Total-108
Pura$54.632,400 rev
Trending
90-day click momentum
Pura Size 7 Eco-Friendly Diapers (33+lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 3 Packs of 17 (51 Diapers)
Pura$28.754.0★
Pura Size 5 Eco-Friendly Diapers (24-35 lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 6 Packs of 20 (120 Diapers)
Pura$54.614.0★
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Totally Chlorine Free (TCF) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK 1 Packs of 18 Diapers
Pura$12.614.0★
Pura Hypoallergenic Diaper Pants Size 6 (33+ lbs) Overnight up to 12 Hours Leak Protection Suitable for Sensitive Skin Totally Chlorine Free Soft Organic Cotton 3 Packs of 17 (51 Pull Up Pants)
Pura$36.704.0★
Pura Size 6 Eco-Friendly Diapers (29+ lbs) Hypoallergenic Soft Organic Cotton Sustainable up to 12 Hours Leak Protection Allergy UK Recyclable Paper Packaging 18 Count (Pack of 3) (54 Diapers)
Pura$29.394.0★
What buyers say about pura diapers size 6
What buyers praise and complain about, mined from review topics.What buyers love
“-doesnt leak throughout night(10-12hrs).”
“The diapers are super soft and very absorbent”
“causing zero diaper rashes”
“They are clean”
“The quality is great”
“these are incredibly soft. thanks to the organic cotton”
“Nontoxic, cruelty free, plastic free and EFFECTIVE”
“Eco-friendly without the cardboard feel”
“I loved that they were natural, not full of chemicals and all that”
“They hold up ok during the day”
What buyers complain about
“he leaks through the diaper”
“Bad fit”
“Chemical smell”
“they gave my son a rash”
“the absorbent part of the diaper seems to fall apart in small pieces inside of the diaper”
“They do not work”
“She pees through it every night so we are constantly washing clothes”
“Also, these are HORRIBLE for overnights”
Top return reasons
Common questions
- Is pura diapers size 6 profitable to sell on Amazon United States?
- The niche generates $65K/yr across 6 tracked products. 90-day search growth is +133.0%. Flapen's verdict: Worth a look (57/100).
- How competitive is the pura diapers size 6 niche?
- 1 brands and 4 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in pura diapers size 6?
- Top complaints mined from reviews: Leak-Proof, Size-Overall, Smell. The return rate is 0.9%.
- When does demand for pura diapers size 6 peak?
- Demand peaks in Jun; the busiest month runs 2.6× the quietest.
- What does it cost to enter the pura diapers size 6 niche?
- Listings span $12.61–$54.63; the average listing price is $36.12 (sweet spot $15–$100). The average incumbent carries 2,062 reviews — the moat a new listing must climb.