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Pura Diapers Size 6

Maybe

Search demand grew +133.0% this quarter. But the top 5 brands take 100% of clicks, so Pura Diapers Size 6 is a Maybe.

Filters Trending
Flapen Score
57
57 / 100
Top 8% of 2,472 Baby Products niches · +13 vs the category median of 44
Market size
$65K/yr16K searches / yr
90-day growth
+133.0%search demand this quarter
Competition
95%top-5 click share · 1 brands · 4 sellers

Flapen Score

Pura Diapers Size 6 against its category

The dotted line is the Baby Products average. Past it, Pura Diapers Size 6 is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pura Diapers Size 6 market on Amazon at a glance

Shoppers on Amazon United States searched for Pura Diapers Size 6 16K times last year and spent an estimated $65K. One brand takes every click. Demand peaks in Jun. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +133.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
+133.0%
Conversion, latest week
11.5%
Market size, estimated
$65Ka year
Peak month
June2.6× the quietest month
Top search term
pura diapers size 69K searches a year

02 · Price

A sale here is worth $36.12.

Listings sell for $36.12 on average, from $12.61 to $54.63. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 500 to 750 of them. At $36.12 that is $18K to $27K a year per listing.

Average price
$36.12inside the $15 to $100 sweet spot
Price range
$12.61–$54.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
500–750
Revenue per listing a year
$18K–$27K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Diapering. It carries 2,062 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#19in Diapering
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
2,062per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Pura Diapers Size 6 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Pura Diapers Size 6 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun · busiest ÷ quietest = 2.6×

Reviews and returns

What reviews say buyers love and hate about Pura Diapers Size 6

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Leak-Proof”
15%of negative reviews mention “Leak-Proof”
0.9%of orders come back
“he leaks through the diaper”
A buyer, on “Leak-Proof”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Pura Diapers Size 6 questions

Answered from the same tracked data.