Pumpkin Night Light

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +777.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

+777.8%

Conversion, latest week

0.7%

Market size, estimated

$23Ka year

Peak month

September32.5× the quietest month

Top search term

pumpkin lamp38K searches a year

Listings sell for $44.08 on average, from $9.18 to $189.19. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $44.08 that is $4K to $11K a year per listing.

Average price

$44.08inside the $15 to $100 sweet spot

Price range

$9.18–$189.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$4K–$11K

Returns

1.7%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 40.3% of listings are out of stock. The average listing ranks #1,929 within Décor. It carries 200 reviews at 3.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

50%

Out of stock, average day

40.3%

Average rank

#1,929in Décor

Average rating

3.73 starsAmazon United States average 4.42 stars

Average reviews

200per listing

Listings tracked

18

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

26 months