Preemie Bottles
FailThe top 5 brands take 100% of clicks, so Preemie Bottles is a Fail.
- Flapen Score
- 34 / 100Ranks 2,050 of 2,472 Baby Products niches · −10 vs the category median of 4434
- Market size
- $240K/yr234K searches / yr
- 90-day growth
- -0.7%search demand this quarter
- Competition
- 79%top-5 click share · 4 brands · 20 sellers
Flapen Score
Preemie Bottles against its category
The dotted line is the Baby Products average. Past it, Preemie Bottles is stronger. Inside it, weaker.
Market
The Preemie Bottles market on Amazon at a glance
Shoppers on Amazon United States searched for Preemie Bottles 234K times last year and spent an estimated $240K. All 4 brands take every click. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $240K a year.
- Searches, last 12 months
- 234K
- Growth, 90 days vs prior 90
- -0.7%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $240Ka year
- Peak month
- July1.3× the quietest month
- Top search term
- preemie bottles64K searches a year
02 · Price
A sale here is worth $16.35.
Listings sell for $16.35 on average, from $9.00 to $24.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $16.35 that is $16K to $20K a year per listing.
- Average price
- $16.35inside the $15 to $100 sweet spot
- Price range
- $9.00–$24.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $16K–$20K
- Returns
- 3.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Bottle-Feeding. It carries 10,717 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #64in Bottle-Feeding
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 10,717per listing
- Listings tracked
- 10
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Preemie Bottles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dr. Browns Natural Flow Anti-Colic Options+ Narrow Baby Bottle 2 oz/60 mL with Preemie Flow Nipple 0m+ 4 Pack
- Price
- $17.76
- Rating
- 4.8/5
- Reviews
- 52,336
- Age
- 4y ago

Dr. Browns Accufeed 60 Bottle with Preemie Flow and Level T Nipples 2 oz/60 mL BPA-Free 0m+ 3-Count
- Price
- $18.47
- Rating
- 4.6/5
- Reviews
- 2,357
- Age
- 6y ago

Dr. Browns Preemie Flow Bottle Set Anti-Colic Options+ Baby Bottles with Preemie Flow and Level T Nipples 4oz/120mL 0m+ 3 Pack
- Price
- $17.82
- Rating
- 4.7/5
- Reviews
- 239
- Age
- 1y ago

Philips Avent Natural Baby Bottles with First Flow Nipple 2OZ/60ML 2 Pack SCF019/25
- Price
- $15.46
- Rating
- 4.7/5
- Reviews
- 2,164
- Age
- 8y ago

Dr. Browns Natural Flow Preemie Flow Narrow Baby Bottle Silicone Nipple Slowest Flow 0m+ 100% Silicone Bottle Nipple 6 Count(Pack of 1)
- Price
- $10.85
- Rating
- 4.8/5
- Reviews
- 13,702
- Age
- 10y ago
Trending
estimated 90-day click momentum
Lansinoh Anti-Colic Baby Bottles BPA-Free Plastic 2 Ounces 2 Count Extra Slow Flow Nipples (Size XS) Breastfeeding Bottle with NaturalWave Design
- Price
- $14.07
- Rating
- 4.6/5
- Reviews
- 164
- Age
- 9mo ago

Pretty Baby 2oz (60ml) 4-Pack Anti-Colic Baby Bottles for Newborns BPA-Free Breastfeeding Transition Vented for Gas & Colic Relief Ideal for Baby Registry
- Price
- $9.00
- Rating
- 4.4/5
- Reviews
- 424
- Age
- 3y ago

Dr. Browns Preemie Flow Bottle Set Anti-Colic Options+ Baby Bottles with Preemie Flow and Level T Nipples 4oz/120mL 0m+ 3 Pack
- Price
- $17.82
- Rating
- 4.7/5
- Reviews
- 239
- Age
- 1y ago

Dr. Browns First Feeder Bottle with Preemie Nipple - 15cc - 3pk
- Price
- $12.89
- Rating
- 4.6/5
- Reviews
- 1,283
- Age
- 8y ago

Dr. Browns Natural Flow Anti-Colic Options+ Narrow Baby Bottle 2 oz/60 mL with Preemie Flow Nipple 0m+ 4 Pack
- Price
- $17.76
- Rating
- 4.8/5
- Reviews
- 52,336
- Age
- 4y ago
Newest
by launch date
Lansinoh Anti-Colic Baby Bottles BPA-Free Plastic 2 Ounces 2 Count Extra Slow Flow Nipples (Size XS) Breastfeeding Bottle with NaturalWave Design
- Price
- $14.07
- Rating
- 4.6/5
- Reviews
- 164
- Age
- 9mo ago

Dr. Browns Preemie Flow Bottle Set Anti-Colic Options+ Baby Bottles with Preemie Flow and Level T Nipples 4oz/120mL 0m+ 3 Pack
- Price
- $17.82
- Rating
- 4.7/5
- Reviews
- 239
- Age
- 1y ago

Pretty Baby 2oz (60ml) 4-Pack Anti-Colic Baby Bottles for Newborns BPA-Free Breastfeeding Transition Vented for Gas & Colic Relief Ideal for Baby Registry
- Price
- $9.00
- Rating
- 4.4/5
- Reviews
- 424
- Age
- 3y ago

Dr. Browns Natural Flow Anti-Colic Options+ Narrow Baby Bottle 2 oz/60 mL with Preemie Flow Nipple 0m+ 4 Pack
- Price
- $17.76
- Rating
- 4.8/5
- Reviews
- 52,336
- Age
- 4y ago

Dr. Browns Accufeed 60 Bottle with Preemie Flow and Level T Nipples 2 oz/60 mL BPA-Free 0m+ 3-Count
- Price
- $18.47
- Rating
- 4.6/5
- Reviews
- 2,357
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
20
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
0%
- Dr. Brown's85%
- Philips Avent7%
- Lansinoh6%
- Pretty Baby3%
Demand
Preemie Bottles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Preemie Bottles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- preemie bottles64K/yr
- dr brown preemie bottles32K/yr
- 2 oz baby bottles20K/yr
- 2oz baby bottles17K/yr
- dr browns preemie bottles16K/yr
- preemie bottle8K/yr
- dr brown bottles preemie7K/yr
- 2 oz baby bottles newborn8K/yr
- dr brown bottles preemie nipple9K/yr
- 2oz baby bottles newborn8K/yr
Reviews and returns
What reviews say buyers love and hate about Preemie Bottles
We read the reviews and the return reasons for every product selling here.
“They leak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Preemie Bottles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









