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Prayer Bear

Fail

Demand is soft, at -27.8% this quarter, so Prayer Bear is a Fail.

Flapen Score
39
39 / 100
Ranks 1,670 of 2,472 Baby Products niches · −5 vs the category median of 44
Market size
$51K/yr128K searches / yr
90-day growth
-27.8%search demand this quarter
Competition
50%top-5 click share · 12 brands · 40 sellers

Flapen Score

Prayer Bear against its category

The dotted line is the Baby Products average. Past it, Prayer Bear is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Prayer Bear market on Amazon at a glance

Shoppers on Amazon United States searched for Prayer Bear 128K times last year and spent an estimated $51K. The top 5 brands take 79% of clicks. Demand peaks in Apr. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-27.8%
Conversion, latest week
1.8%
Market size, estimated
$51Ka year
Peak month
April1.7× the quietest month
Top search term
prayer bear29K searches a year

02 · Price

A sale here is worth $22.19.

Listings sell for $22.19 on average, from $12.71 to $32.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $22.19 that is $2K to $6K a year per listing.

Average price
$22.19inside the $15 to $100 sweet spot
Price range
$12.71–$32.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #1,393 within Gifts. It carries 1,214 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
87%
Out of stock, average day
5.4%
Average rank
#1,393in Gifts
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
1,214per listing
Listings tracked
23

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Prayer Bear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

40

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

50%

Top 20: 96%

Open market

14%

  • Brand 129%
  • Brand 218%
  • Brand 313%
  • Brand 410%
  • Brand 59%
  • Brand 67%
  • Open — no brand owns it (6 brands, 14%)

Demand

Prayer Bear search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.7×

Search terms

Top Prayer Bear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • prayer bear29K/yr
  • now i lay me down to sleep stuffed animal18K/yr
  • baptism stuffed animal10K/yr
  • praying stuffed animal11K/yr
  • christian stuffed animals12K/yr
  • jesus loves me stuffed animal11K/yr
  • prayer stuffed animal8K/yr
  • religious stuffed animal6K/yr
  • prayer bear now i lay me down to sleep9K/yr
  • praying bear7K/yr

Reviews and returns

What reviews say buyers love and hate about Prayer Bear

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Gifting Purpose”
24%of negative reviews mention “Size-Overall”
2.7%of orders come back
“Very small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Prayer Bear questions

Answered from the same tracked data.