Plastic Playpen

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

+14.8%

Conversion, latest week

0.8%

Market size, estimated

$89Ka year

Peak month

August1.6× the quietest month

Top search term

plastic playpen49K searches a year

Listings sell for $77.81 on average, from $23.22 to $198.67. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $77.81 that is $0 to $8K a year per listing.

Average price

$77.81inside the $15 to $100 sweet spot

Price range

$23.22–$198.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

6.7%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #126 within Furniture. It carries 9,331 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

87%

Out of stock, average day

10.6%

Average rank

#126in Furniture

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

9,331per listing

Listings tracked

52

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

34 months