Pink Playpen

Shoppers searched for this 194K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months

194K

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

0.8%

Market size, estimated

$147Ka year

Peak month

July1.6× the quietest month

Top search term

pink pack and play23K searches a year

Listings sell for $91.19 on average, from $23.88 to $178.03. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $91.19 that is $0 to $9K a year per listing.

Average price

$91.19inside the $15 to $100 sweet spot

Price range

$23.88–$178.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

4.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #105 within Furniture. It carries 2,607 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

87%

Out of stock, average day

2.4%

Average rank

#105in Furniture

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

2,607per listing

Listings tracked

47

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

33 months