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Pink Bassinet for Baby Girl

Fail

Buyers convert on only 0.7% of searches, so Pink Bassinet for Baby Girl is a Fail.

Flapen Score
45
45 / 100
Top 45% of 2,472 Baby Products niches · +1 vs the category median of 44
Market size
$269K/yr352K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
41%top-5 click share · 29 brands · 38 sellers

Flapen Score

Pink Bassinet for Baby Girl against its category

The dotted line is the Baby Products average. Past it, Pink Bassinet for Baby Girl is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Bassinet for Baby Girl market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Bassinet for Baby Girl 352K times last year and spent an estimated $269K. The top 5 brands take 54% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 352K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $269K a year.

Searches, last 12 months
352K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
0.7%
Market size, estimated
$269Ka year
Peak month
May2.0× the quietest month
Top search term
pink bassinet80K searches a year

02 · Price

A sale here is worth $110.87.

Listings sell for $110.87 on average, from $52.08 to $192.09. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $110.87 that is $0 to $11K a year per listing.

Average price
$110.87above the $15 to $100 sweet spot
Price range
$52.08–$192.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #114 within Furniture. It carries 2,330 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
95%
Out of stock, average day
16.6%
Average rank
#114in Furniture
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
2,330per listing
Listings tracked
43

04 · Newcomers

8 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
33 months

Products

Top Pink Bassinet for Baby Girl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 falling

Sellers

38

Top-5 brand share

54%

Top 20: 92%

Top-5 click share

41%

Top 20: 76%

Open market

41%

  • Brand 119%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Pink Bassinet for Baby Girl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.0×

Search terms

Top Pink Bassinet for Baby Girl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink bassinet80K/yr
  • baby girl bassinet77K/yr
  • pink bassinet for baby girl35K/yr
  • bassinet pink21K/yr
  • moises para nias recien nacidos9K/yr
  • girl bassinet21K/yr
  • bassinet for baby girl21K/yr
  • pink baby bassinet15K/yr
  • bassinet girl12K/yr
  • pink bedside bassinet10K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Bassinet for Baby Girl

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Assembly/Installation”
3.1%of orders come back
“Difficult to Assemble”
A buyer, on “Assembly/Installation”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Pink Bassinet for Baby Girl questions

Answered from the same tracked data.