Pink Baby Blanket
FailDemand is soft, at -16.5% this quarter, so Pink Baby Blanket is a Fail.
- Flapen Score
- 48 / 100Top 33% of 2,472 Baby Products niches · +4 vs the category median of 4448
- Market size
- $90K/yr183K searches / yr
- 90-day growth
- -16.5%search demand this quarter
- Competition
- 35%top-5 click share · 32 brands · 38 sellers
Flapen Score
Pink Baby Blanket against its category
The dotted line is the Baby Products average. Past it, Pink Baby Blanket is stronger. Inside it, weaker.
Market
The Pink Baby Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Pink Baby Blanket 183K times last year and spent an estimated $90K. The top 5 brands take 49% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.
- Searches, last 12 months
- 183K
- Growth, 90 days vs prior 90
- -16.5%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $90Ka year
- Peak month
- August1.3× the quietest month
- Top search term
- pink baby blanket85K searches a year
02 · Price
A sale here is worth $18.27.
Listings sell for $18.27 on average, from $7.26 to $53.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.27 that is $2K to $5K a year per listing.
- Average price
- $18.27inside the $15 to $100 sweet spot
- Price range
- $7.26–$53.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #111 within Bedding. It carries 8,791 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 98%
- Out of stock, average day
- 2.6%
- Average rank
- #111in Bedding
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 8,791per listing
- Listings tracked
- 46
04 · Newcomers
3 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Pink Baby Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yurhap Fleece Baby Blanket Heart Checkered Blanket Ultra Soft Cozy Baby Blankets for Girls Boys Fluffy Infant Toddler Newborn Receiving Blankets for Crib Stroller 3040 (Light Pink)
- Price
- $7.68
- Rating
- 4.7/5
- Reviews
- 6,434
- Age
- 2y ago

BlueMello Baby Swaddle Blanket | Ultra-Soft Plush Essential for Infants 0-6 Months | Receiving Swaddling Wrap Pink | Ideal Newborn Registry and Toddler Boy Accessories | Perfect Baby Girl Shower Gift
- Price
- $20.40
- Rating
- 4.7/5
- Reviews
- 6,817
- Age
- 6y ago

CIVARUA KIDS Floral Baby Blankets for Girls - Super Soft Nursery Minky Blanket Newborn Baby Blanket with Double Layer Dotted Backing Pink Lightweight Bed Throw Blanket 30 x 40 Inch
- Price
- $12.57
- Rating
- 4.8/5
- Reviews
- 1,105
- Age
- 1y ago

HALO SuperSoft Bamboo Wearable Blanket 1.5 TOG Buttery Soft Plush Baby Sleep Sack for Newborns Infants & Toddlers Hip-Healthy Design Machine Washable 6 12 Months Medium Dusty Pink
- Price
- $44.32
- Rating
- 4.8/5
- Reviews
- 1,380
- Age
- 2y ago

Yurhap Checkered Baby Blanket for Girls Pink Fleece Baby Blankets for Girls Boys Warmer Comfort Lightweight Bed Blanket for Toddlers Infants or Newborn 30x40 Pink
- Price
- $7.59
- Rating
- 4.7/5
- Reviews
- 3,489
- Age
- 2y ago
Trending
estimated 90-day click momentum
BlueMello Baby Swaddle Blanket | Ultra-Soft Plush Essential for Infants 0-6 Months | Receiving Swaddling Wrap Pink | Ideal Newborn Registry and Toddler Boy Accessories | Perfect Baby Girl Shower Gift
- Price
- $20.40
- Rating
- 4.7/5
- Reviews
- 6,817
- Age
- 6y ago

SWaddle AN Ruffle Knit Blanket for Baby - 100% Luxury Soft Cotton Knit Warm Cozy Cuddle Stroller Crib Blanket for Newborns Infants & Toddlers (Pink)
- Price
- $32.06
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 11mo ago

Bedsure 3D Fleece Bubble Blankets for Couch - Cute Pink Throw Blanket for Sofa Bedroom Decor - Luxury Soft Cozy Pink Birthday Gifts for Women Girls Lightweight Light Pink 5060
- Price
- $21.15
- Rating
- 4.5/5
- Reviews
- 745
- Age
- 1y ago

5 Pcs Baby Blanket Heart Checkered Ultra Soft Gift-Ready Plush for Newborns Nursery & Stroller 30x40 Beige Gray Blue Purple Light Pink
- Price
- $24.82
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 10mo ago

HALO SuperSoft Bamboo Wearable Blanket 1.5 TOG Buttery Soft Plush Baby Sleep Sack for Newborns Infants & Toddlers Hip-Healthy Design Machine Washable 6 12 Months Medium Dusty Pink
- Price
- $44.32
- Rating
- 4.8/5
- Reviews
- 1,380
- Age
- 2y ago
Newest
by launch date
5 Pcs Baby Blanket Heart Checkered Ultra Soft Gift-Ready Plush for Newborns Nursery & Stroller 30x40 Beige Gray Blue Purple Light Pink
- Price
- $24.82
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 10mo ago

SWaddle AN Ruffle Knit Blanket for Baby - 100% Luxury Soft Cotton Knit Warm Cozy Cuddle Stroller Crib Blanket for Newborns Infants & Toddlers (Pink)
- Price
- $32.06
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 11mo ago

Eonkasp Soft Fleece Baby Blanket Ultra Cozy Pink Baby Blankets for Girls Warm and Lightweight Infant Toddler Newborn Receiving Gift with Reversible Stripes for Crib Stroller 30x40 Inch Light Pink
- Price
- $8.08
- Rating
- 4.6/5
- Reviews
- 730
- Age
- 1y ago

Belle Bow Blanket - Fleece Checkered Baby Blanket Ultra Soft Cozy for Girls Boys Fluffy Infant Toddler Newborn Gender Reveal for Crib Stroller 3040 (Light Pink 30x40 Bow)
- Price
- $11.39
- Rating
- 4.5/5
- Reviews
- 61
- Age
- 1y ago

Bedsure 3D Fleece Bubble Blankets for Couch - Cute Pink Throw Blanket for Sofa Bedroom Decor - Luxury Soft Cozy Pink Birthday Gifts for Women Girls Lightweight Light Pink 5060
- Price
- $21.15
- Rating
- 4.5/5
- Reviews
- 745
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
32 rising
Sellers
38
Est. top-5 brand share
49%
Top 20: 90%
Est. top-5 click share
35%
Top 20: 74%
Open market
47%
- Yurhap20%
- American Baby Company11%
- BlueMello7%
- CIVARUA KIDS5%
- HALO5%
- Eonkasp4%
Demand
Pink Baby Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Pink Baby Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pink baby blanket85K/yr
- baby pink blanket18K/yr
- newborn girl blankets21K/yr
- cobijitas para bebes recien nacidos nia10K/yr
- colchitas para bebes recien nacidos nia10K/yr
- baby blanket pink8K/yr
- pink blanket baby7K/yr
- pink baby blankets7K/yr
- new born blanket baby girl8K/yr
- baby girl blanket set4K/yr
Reviews and returns
What reviews say buyers love and hate about Pink Baby Blanket
We read the reviews and the return reasons for every product selling here.
“not as thick as I wanted them to be”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pink Baby Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









