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Pantry Lock

Maybe

The top 5 brands take only 51% of clicks. But the average product has 4,123 reviews to catch up to, so Pantry Lock is a Maybe.

Flapen Score
52
52 / 100
Top 18% of 2,472 Baby Products niches · +8 vs the category median of 44
Market size
$170K/yr261K searches / yr
90-day growth
+3.3%search demand this quarter
Competition
51%top-5 click share · 29 brands · 53 sellers

Flapen Score

Pantry Lock against its category

The dotted line is the Baby Products average. Past it, Pantry Lock is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pantry Lock market on Amazon at a glance

Shoppers on Amazon United States searched for Pantry Lock 261K times last year and spent an estimated $170K. The top 5 brands take 51% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months
261K
Growth, 90 days vs prior 90
+3.3%
Conversion, latest week
4.6%
Market size, estimated
$170Ka year
Peak month
June1.6× the quietest month
Top search term
pantry lock58K searches a year

02 · Price

A sale here is worth $14.17.

Listings sell for $14.17 on average, from $6.03 to $38.62. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $14.17 that is $4K to $7K a year per listing.

Average price
$14.17under the $15 to $100 sweet spot
Price range
$6.03–$38.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #62 within Safety. It carries 4,123 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#62in Safety
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
4,123per listing
Listings tracked
30

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Pantry Lock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

29 rising

Sellers

53

Top-5 brand share

51%

Top 20: 89%

Top-5 click share

51%

Top 20: 88%

Open market

44%

  • Brand 120%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Pantry Lock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Pantry Lock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pantry lock58K/yr
  • closet lock56K/yr
  • pantry lock for kids28K/yr
  • closet locks for double doors19K/yr
  • closet locks15K/yr
  • lock for pantry door11K/yr
  • closet door locks11K/yr
  • closet locks for kids7K/yr
  • pantry locks7K/yr
  • lock for closet7K/yr

Reviews and returns

What reviews say buyers love and hate about Pantry Lock

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Locking Mechanism”
13%of negative reviews mention “Locking Mechanism”
2.3%of orders come back
“bad lock”
A buyer, on “Locking Mechanism”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pantry Lock questions

Answered from the same tracked data.