Pack and Play Girl
FailThe top 5 brands take 95% of clicks, so Pack and Play Girl is a Fail.
- Flapen Score
- 31 / 100Ranks 2,194 of 2,472 Baby Products niches · −13 vs the category median of 4431
- Market size
- $80K/yr44K searches / yr
- 90-day growth
- -6.4%search demand this quarter
- Competition
- 52%top-5 click share · 7 brands · 14 sellers
Flapen Score
Pack and Play Girl against its category
The dotted line is the Baby Products average. Past it, Pack and Play Girl is stronger. Inside it, weaker.
Market
The Pack and Play Girl market on Amazon at a glance
Shoppers on Amazon United States searched for Pack and Play Girl 44K times last year and spent an estimated $80K. The top 5 brands take 95% of clicks. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -6.4%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $80Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- baby girl pack and play15K searches a year
02 · Price
A sale here is worth $96.25.
Listings sell for $96.25 on average, from $43.26 to $186.19. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $96.25 that is $0 to $10K a year per listing.
- Average price
- $96.25inside the $15 to $100 sweet spot
- Price range
- $43.26–$186.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #78 within Furniture. It carries 5,341 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 93%
- Out of stock, average day
- 1.9%
- Average rank
- #78in Furniture
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 5,341per listing
- Listings tracked
- 27
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Pack and Play Girl products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
14
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
52%
Top 20: 94%
Open market
1%
- Brand 166%
- Brand 211%
- Brand 39%
- Brand 44%
- Brand 54%
- Brand 64%
- Open — no brand owns it (1 brand, 1%)
Demand
Pack and Play Girl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Pack and Play Girl search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby girl pack and play15K/yr
- baby trend lil snooze deluxe ii nursery center9K/yr
- pack n play girl8K/yr
- baby trend nursery center playard5K/yr
- pack n play for girls4K/yr
- girl pack n play4K/yr
- baby trend lil snooze deluxe 2 nursery center185/yr
Reviews and returns
What reviews say buyers love and hate about Pack and Play Girl
We read the reviews and the return reasons for every product selling here.
“Not easy to assemble”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pack and Play Girl questions
Answered from the same tracked data.









