Is outlet cover box profitable to sell on Amazon United States?

The niche generates $240K/yr across 12 tracked products. 90-day search growth is -0.4%. Flapen's verdict: Skip it (36/100).

How competitive is the outlet cover box niche?

9 brands and 21 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in outlet cover box?

Top complaints mined from reviews: Size-Overall, Ease Of Use, Compatibility-Overall. The return rate is 4.2%.

When does demand for outlet cover box peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the outlet cover box niche?

Listings span $4.64–$17.89; the average listing price is $10.03 (sweet spot $15–$100). The average incumbent carries 3,548 reviews — the moat a new listing must climb.

outlet cover box

Skip it

A concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.

Conversion

Great9.0%

search→purchase rate — share of searches ending in a sale

Market size

Okay$240K

$240K/yr · 265K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Avg price

Okay$10.03

avg listing price — sweet spot $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,548.33

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-0.4%

90-day search growth — must beat 0% to launch

Price range

Bad$4.64–$17.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad81%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, outlet cover box is a $240K/yr Amazon United States market (265K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 36/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

outlet cover box market data

Units sold / yr: 30K–40K; avg 3,000–4,000/product
Revenue / yr: $301K–$401K; units × avg price
Conversion rate: 9.0%
Avg BSR: #33
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 0.0%
Avg brand age: 45 months
Avg seller age: 175 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Safety Innovations35%
Safety 1st22%
Wappa Baby11%
Baby Block10%
Jool Baby10%
Bates Choice7%
Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top outlet cover box search terms

outlet cover box115K/yr +1.3%8.8% conv.
outlet box cover35K/yr -8.1%6.7% conv.
baby proof outlet cover box15K/yr -13.2%9.4% conv.
outlet cover box baby proofing11K/yr +7.3%11.0% conv.
outlet box covers baby proofing10K/yr +20.8%10.5% conv.
plug cover box10K/yr -2.2%6.7% conv.
outlet cord cover7K/yr +7.5%4.4% conv.
child proof outlet cover box8K/yr -8.2%9.8% conv.
outlet box baby proofing4K/yr +25.7%11.2% conv.
outlet protector box7K/yr +2.3%7.0% conv.

All search terms

Top outlet cover box products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Safety Innovations Twin Door Baby Safety Outlet Cover Box for Babyproofing Outlets - More Interior Space for Extra Large Electrical Plugs and Adapters - Easy to Install - Easy to Use (1-Pack)

Safety Innovations$9.944.6★10,948 rev

Safety 1st Outlet Cover with Cord Shortener for Baby Proofing

Safety 1st$4.644.5★11,771 rev

Jool Baby Outlet Cover Box for Child Safety (2 Pack) Duplex & Decorator Electrical Outlet Plates Concealed Access Buttons and Spacious Compartment

Jool Baby$14.444.7★3,263 rev

Outlet Cover BOX Baby Proofing (1-Pack) Patented Dual-Lock for Much Better Toddler Proofing Easy Operation Simple 3 Step Install with Included Screws. Provides Extra Space Inside for Plugs Adapters

Wappa Baby$10.004.7★7,892 rev

Outlet Cover Box Baby Proofing Child Safety Outlet Protector Box for Plugs & Cords Locking Childproof Plug Cover Outlet Covers Baby Proofing Solution

Baby Block$9.824.6★1,030 rev

Newest

by launch date

Extra Large Electrical Outlet Box Indoor Wall Electrical Outlet Cover Baby Safety Plug Cover Easy to Use Large Interior Space. (1 Pack White)

SAFELON$9.6670 rev

1y ago

Moms Choice Gold Awards Winner - EUDEMON 1 Pack Updated Baby Safety Electrical Outlet Cover Box Childproof Plug Cover - More Space for Large Plugs Easy to Install & Use (White)

EUDEMON$9.64401 rev

1y ago

Bates- Baby Safety Outlet Cover Box Locking Baby Proof Outlet Covers

Bates Choice$5.6517 rev

2y ago

Outlet Cover Box Baby Proofing Child Safety Outlet Protector Box for Plugs & Cords Locking Childproof Plug Cover Outlet Covers Baby Proofing Solution

Baby Block$9.821,030 rev

3y ago

Bates Baby Safety Outlet Cover Box - Plug Covers for Electrical Outlets Child Proof Outlet Cover Socket Covers for Outlets

Bates Choice$7.991,690 rev

5y ago

What buyers say about outlet cover box

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall11%

“Good quality”

Advertised Vs Actual Product11%

“Works as advertised”

Size-Overall8%

“Fit Perfect”

Ease Of Use8%

“Very easy to use”

Assembly/Installation8%

“Easy to install”

Security8%

“Perfect for child safety”

Safety Standards7%

“Best thing for child safety”

Value For Money6%

“Cant beat the price”

Durability4%

“They are durable”

Strength4%

“Sturdy and easy to install”

What buyers complain about

Size-Overall20%

“large”

Ease Of Use9%

“Difficult to open”

Compatibility-Overall6%

“it doesn't fit”

Functionality-Overall3%

“Didn't work”

Quality-Overall3%

“perhaps some quality control issues at the least”

Weight Heavy3%

“They are slightly bulky”

Strength3%

“Not as sturdy as other options”

Thickness3%

“Its not an unusually thick cord width by any means”

Durability3%

“NOT DURABLE”

Charging2%

“The only drawback is that my nursery cameras charging block was a little too bulky for it so I had to replace it with a smaller one which I had on hand”

Top return reasons

Size-Overall55%

Compatibility-Overall14%

Functionality-Overall5%

Advertised Vs Actual Product5%

Assembly/Installation3%

Weight Heavy2%

Ease Of Use2%

Defective Material/Parts2%

Width1%

Adhesion/Stickiness1%

Common questions

Is outlet cover box profitable to sell on Amazon United States?: The niche generates $240K/yr across 12 tracked products. 90-day search growth is -0.4%. Flapen's verdict: Skip it (36/100).
How competitive is the outlet cover box niche?: 9 brands and 21 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in outlet cover box?: Top complaints mined from reviews: Size-Overall, Ease Of Use, Compatibility-Overall. The return rate is 4.2%.
When does demand for outlet cover box peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the outlet cover box niche?: Listings span $4.64–$17.89; the average listing price is $10.03 (sweet spot $15–$100). The average incumbent carries 3,548 reviews — the moat a new listing must climb.