Organic Baby Washcloths

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-9.9%

Conversion, latest week

4.9%

Market size, estimated

$50Ka year

Peak month

October2.3× the quietest month

Top search term

burts bees washcloths baby22K searches a year

Listings sell for $12.99 on average, from $8.51 to $26.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $12.99 that is $1K to $3K a year per listing.

Average price

$12.99under the $15 to $100 sweet spot

Price range

$8.51–$26.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #22 within Baby Care. It carries 3,463 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

19.6%

Average rank

#22in Baby Care

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

3,463per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months