Organic Baby Blanket

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

152K

Growth, 90 days vs prior 90

+17.9%

Conversion, latest week

1.6%

Market size, estimated

$55Ka year

Peak month

June1.3× the quietest month

Top search term

burts bees blanket22K searches a year

Listings sell for $22.84 on average, from $9.82 to $60.87. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $22.84 that is $0 to $2K a year per listing.

Average price

$22.84inside the $15 to $100 sweet spot

Price range

$9.82–$60.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #129 within Bedding. It carries 2,388 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#129in Bedding

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

2,388per listing

Listings tracked

49

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months