Nutramigen Formula

Shoppers searched for this 434K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

434K

Growth, 90 days vs prior 90

+23.4%

Conversion, latest week

3.7%

Market size, estimated

$2.0Ma year

Peak month

June1.5× the quietest month

Top search term

nutramigen formula234K searches a year

Listings sell for $127.00 on average, from $41.43 to $288.37. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 5,000 to 6,000 of them. At $127.00 that is $635K to $762K a year per listing.

Average price

$127.00above the $15 to $100 sweet spot

Price range

$41.43–$288.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

5,000–6,000

Revenue per listing a year

$635K–$762K

Returns

0.1%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Baby Foods. It carries 3,019 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#31in Baby Foods

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

3,019per listing

Listings tracked

7

The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

81 months