Nuna Car Seat

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-2.5%

Conversion, latest week

0.9%

Market size, estimated

$3.2Ma year

Peak month

July3.5× the quietest month

Top search term

graco extend2fit417K searches a year

Listings sell for $246.51 on average, from $10.43 to $503.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $246.51 that is $185K to $247K a year per listing.

Average price

$246.51above the $15 to $100 sweet spot

Price range

$10.43–$503.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$185K–$247K

Returns

2.8%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #19 within Car Seats & Accessories. It carries 13,689 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

14.1%

Average rank

#19in Car Seats & Accessories

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

13,689per listing

Listings tracked

19

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

8Amazon's first-year sales bar

Average brand age

40 months