Nipple Cover Breastfeeding
FailShoppers spend an estimated $51K a year here, so Nipple Cover Breastfeeding is a Fail.
- Flapen Score
- 40 / 100Ranks 1,569 of 2,472 Baby Products niches · −4 vs the category median of 4440
- Market size
- $51K/yr106K searches / yr
- 90-day growth
- -10.3%search demand this quarter
- Competition
- 61%top-5 click share · 13 brands · 34 sellers
Flapen Score
Nipple Cover Breastfeeding against its category
The dotted line is the Baby Products average. Past it, Nipple Cover Breastfeeding is stronger. Inside it, weaker.
Market
The Nipple Cover Breastfeeding market on Amazon at a glance
Shoppers on Amazon United States searched for Nipple Cover Breastfeeding 106K times last year and spent an estimated $51K. The top 5 brands take 77% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- -10.3%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $51Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- nipple covers breast feeding18K searches a year
02 · Price
A sale here is worth $18.61.
Listings sell for $18.61 on average, from $6.29 to $59.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.61 that is $2K to $5K a year per listing.
- Average price
- $18.61inside the $15 to $100 sweet spot
- Price range
- $6.29–$59.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #18 within Breastfeeding. It carries 16,580 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #18in Breastfeeding
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 16,580per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Nipple Cover Breastfeeding products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Momcozy 999 Silver Nursing Cups Original Perforated Breathable Design 999 Silver Nipple Cover for Breastfeeding Essential Nipple Shield for Nursing Newborn Metal Nipple Shields Regular Size
- Price
- $41.19
- Rating
- 4.3/5
- Reviews
- 691
- Age
- 2y ago

Organic Nursing Pads - 14 Washable Breast Pads for Breastfeeding Wash Bag Viscose Derived from Bamboo Reusable Nipple Covers for Breastfeeding Essentials Soft & Absorbent (Pastel Touch L 5)
- Price
- $15.47
- Rating
- 4.6/5
- Reviews
- 32,721
- Age
- 7y ago

Lansinoh Stay Dry Disposable Nursing Pads Soft and Super Absorbent Breast Pads Breastfeeding Essentials for Moms 100 Count
- Price
- $9.90
- Rating
- 4.8/5
- Reviews
- 52,586
- Age
- 14y ago

Silverette The Original Silver Nursing Cups Nipple Covers for Breastfeeding Essentials model number: 7300 Pure 925 Silver Nipple Shields for Breastfeeding Lightweight Nursing Cups Regular Size
- Price
- $59.64
- Rating
- 4.5/5
- Reviews
- 7,197
- Age
- 12y ago

Momcozy Nipple Shields for Breastfeeding Newborn Contact Nipple Shields Food-Grade Silicone (1 24mm)
- Price
- $9.68
- Rating
- 4.2/5
- Reviews
- 882
- Age
- 1y ago
Trending
estimated 90-day click momentum
Nippies Nipple Covers for Women with Travel Case Reusable Nipple Pasties with Skin-Safe Adhesive Invisible Braless Solution under Clothing - Original Circle Covers Crme Size 1 (Fits A-C Cups)
- Price
- $24.01
- Rating
- 4.4/5
- Reviews
- 43,285
- Age
- 17y ago

VOCH GALA Premium Nipple Covers Sticky Bra Alternative 2 Pairs
- Price
- $18.49
- Rating
- 4.5/5
- Reviews
- 4,600
- Age
- 4y ago

IMONOPICK Nipple Covers For Women 2 Pairs Nude Sticky Bra Reusable Pasties Nipple Covers Waterproof with Travel Box
- Price
- $19.11
- Rating
- 3.8/5
- Reviews
- 26
- Age
- 1y ago

Momcozy 999 Silver Nursing Cups Original Perforated Breathable Design 999 Silver Nipple Cover for Breastfeeding Essential Nipple Shield for Nursing Newborn Metal Nipple Shields Regular Size
- Price
- $41.19
- Rating
- 4.3/5
- Reviews
- 691
- Age
- 2y ago

Momcozy Nipple Shield Floral Contact Nipple Shield for Breastfeeding Moms with Flat or Inverted Nipples Made Without BPA/BPS (1 Pair 20mm)
- Price
- $9.80
- Rating
- 4.2/5
- Reviews
- 882
- Age
- 1y ago
Newest
by launch date
IMONOPICK Nipple Covers For Women 2 Pairs Nude Sticky Bra Reusable Pasties Nipple Covers Waterproof with Travel Box
- Price
- $19.11
- Rating
- 3.8/5
- Reviews
- 26
- Age
- 1y ago

Momcozy Nipple Shields for Breastfeeding Newborn Contact Nipple Shields Food-Grade Silicone (1 24mm)
- Price
- $9.68
- Rating
- 4.2/5
- Reviews
- 882
- Age
- 1y ago

Momcozy Nipple Shield Floral Contact Nipple Shield for Breastfeeding Moms with Flat or Inverted Nipples Made Without BPA/BPS (1 Pair 20mm)
- Price
- $9.80
- Rating
- 4.2/5
- Reviews
- 882
- Age
- 1y ago

Momcozy Hydrogel Nursing Pads Nipple Pads with Lanolin Supports Instant Cooling Relief from Breastfeeding and Pumping Breastfeeding Essentials 6 PCS Individually Wrapped
- Price
- $8.58
- Rating
- 4.3/5
- Reviews
- 851
- Age
- 1y ago

Momcozy 999 Silver Nursing Cups Original Perforated Breathable Design 999 Silver Nipple Cover for Breastfeeding Essential Nipple Shield for Nursing Newborn Metal Nipple Shields Regular Size
- Price
- $41.19
- Rating
- 4.3/5
- Reviews
- 691
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
34
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
18%
- Momcozy28%
- KeaBabies17%
- Lansinoh14%
- Silverette10%
- Medela7%
- Nippies6%
- Open — no brand owns it (7 brands, 18%)
Demand
Nipple Cover Breastfeeding search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Nipple Cover Breastfeeding search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nipple covers breast feeding18K/yr
- nipple covers for breastfeeding51K/yr
- breastfeeding nipple covers7K/yr
- nipple cover for breastfeeding5K/yr
- nipple cover breastfeeding5K/yr
- nipple covers breastfeeding4K/yr
- nipple covers for women breastfeeding7K/yr
- cubre pezones para lactancia4K/yr
- nursing nipple covers3K/yr
Reviews and returns
What reviews say buyers love and hate about Nipple Cover Breastfeeding
We read the reviews and the return reasons for every product selling here.
“Terrible adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nipple Cover Breastfeeding questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









