Newton Mattress Cover

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months

75K

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

5.1%

Market size, estimated

$259Ka year

Peak month

January7.2× the quietest month

Top search term

newton mattress protector11K searches a year

Listings sell for $67.19 on average, from $18.18 to $127.15. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At $67.19 that is $50K to $67K a year per listing.

Average price

$67.19inside the $15 to $100 sweet spot

Price range

$18.18–$127.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

750–1,000

Revenue per listing a year

$50K–$67K

Returns

2.2%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Bedding. It carries 2,672 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

57%

Out of stock, average day

0.0%

Average rank

#55in Bedding

Average rating

4.80 starsAmazon United States average 4.42 stars

Average reviews

2,672per listing

Listings tracked

7

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

78 months