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Nasal Aspirator for Baby

Maybe

Shoppers spend an estimated $10.3M a year here. But demand is soft, at -24.5% this quarter, so Nasal Aspirator for Baby is a Maybe.

Flapen Score
51
51 / 100
Top 21% of 2,472 Baby Products niches · +7 vs the category median of 44
Market size
$10.3M/yr4.4M searches / yr
90-day growth
-24.5%search demand this quarter
Competition
65%top-5 click share · 11 brands · 33 sellers

Flapen Score

Nasal Aspirator for Baby against its category

The dotted line is the Baby Products average. Past it, Nasal Aspirator for Baby is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nasal Aspirator for Baby market on Amazon at a glance

Shoppers on Amazon United States searched for Nasal Aspirator for Baby 4.4M times last year and spent an estimated $10.3M. The top 5 brands take 91% of clicks. Demand peaks in Jan. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.3M a year.

Searches, last 12 months
4.4M
Growth, 90 days vs prior 90
-24.5%
Conversion, latest week
7.0%
Market size, estimated
$10.3Ma year
Peak month
January1.9× the quietest month
Top search term
nasal aspirator for baby756K searches a year

02 · Price

A sale here is worth $32.87.

Listings sell for $32.87 on average, from $6.00 to $113.22. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 15,000 to 20,000 of them. At $32.87 that is $493K to $657K a year per listing.

Average price
$32.87inside the $15 to $100 sweet spot
Price range
$6.00–$113.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
15,000–20,000
Revenue per listing a year
$493K–$657K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Baby Care. It carries 7,588 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#12in Baby Care
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
7,588per listing
Listings tracked
20

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Nasal Aspirator for Baby products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 flat

Sellers

33

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

7%

  • Brand 142%
  • Brand 225%
  • Brand 312%
  • Brand 48%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 7%)

Demand

Nasal Aspirator for Baby search demand

Weekly searches over the year, seasonality beneath. Pick a range.

120K80KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.9×

Search terms

Top Nasal Aspirator for Baby search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nasal aspirator for baby756K/yr
  • nose sucker for baby429K/yr
  • baby nose sucker407K/yr
  • nose frida372K/yr
  • baby nasal aspirator273K/yr
  • frida baby nose sucker321K/yr
  • grownsy nasal aspirator176K/yr
  • booger sucker for baby189K/yr
  • nasal aspirator173K/yr
  • frida nose sucker165K/yr

Reviews and returns

What reviews say buyers love and hate about Nasal Aspirator for Baby

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
16%of negative reviews mention “Durability”
2.9%of orders come back
“Broke in a week”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Nasal Aspirator for Baby questions

Answered from the same tracked data.