Is nainley teething roller profitable to sell on Amazon United States?

The niche generates $0/yr across 18 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is -55.9%. Flapen's verdict: Skip it (39/100).

How competitive is the nainley teething roller niche?

13 brands and 56 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 79% of demand.

What does it cost to enter the nainley teething roller niche?

Listings span $10.59–$22.19; the average listing price is $15.66 (sweet spot $15–$100). The average incumbent carries 2,287 reviews — the moat a new listing must climb.

nainley teething roller

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Avg price

Great$15.66

avg listing price — sweet spot $15–$100

Price range

Good$10.59–$22.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,286.94

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$0

$0/yr · 43K searches

Growth

Bad-55.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier Quality Gap Out of Stock

According to Flapen's Amazon United States niche tracking, nainley teething roller is a $0/yr Amazon United States market (43K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 39/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

nainley teething roller market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $31K–$39K; units × avg price
Conversion rate: 0.0%
Avg BSR: #169
Page quality: 0%
Prime: 78%
Sponsored: 83%
Out of stock: 23.4%
Avg brand age: 35 months
Avg seller age: 158 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

17%

Nainley30%
MVC19%
ZL7QHSE12%
COLOTTE10%
Generic8%
PLENNY5%
Open — no brand owns it (7 brands, 17%)

Demand

Weekly Amazon search volume, last 31 weeks — -55.9% search growth over the last 90 days.

Open Trend

Top nainley teething roller search terms

nainley teething roller32K/yr -54.7%4.8% conv.
nainley8K/yr -61.6%2.6% conv.
nainly teething roller3K/yr -54.4%4.3% conv.

All search terms

Top nainley teething roller products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Teething Roller All Natural for Babies Velaria N-atural Relief Roller with Chamomile & Rose Oil Gentle Roll-On Formula Portable Daily Care (10ML 2PCS) (2)

MVC$19.983.5★31 rev

Nainley Teething Roller Natural Teething Relief Roll-On with Quick Absorbing & Non-Greasy Formula Gentle Essential Oil Roller Easy to Apply on Jawline & Feet Soles (1 pc)

Nainley$14.563.6★4 rev

Teething Roller Mamas Teether: Teething Oil Roller Teething Roller All Natural Natural Gentle Teething Comfort Roller Compact Travel-Friendly Design 2Pack (Green)

ZL7QHSE$16.685.0★3 rev

Teething Roller All Natural for Babies Natural Gum Relief with Chamomile & Rose Oil Gentle Massage Applicator for Soothing Infant Teething Pain Essential Oil Massage Roller (3 PCS)

COLOTTE$13.743.3★65 rev

Nainley Teething Roller - Natural Teething Oil Roller with Gentle Essential Oils | On-The-Go Teething Rollers for Easy Application (1 pc)

Nainley$13.833.4★15 rev

Newest

by launch date

Teething Roller for Babies Chamomile Baby Roll-On for Teething-Time Daily Care Easy-Glide Rollerball Applicator Portable Baby Care Roller 10ML 2 Pack

MVC$20.1718 rev

3mo ago

Chamora Organic Baby Teething Relief Roller for Babies 3 Months+ | Natural Gum Soothing Oil with Chamomile Lavender Frankincense & Jojoba | Teething Pain Relief

Chamora$22.0144 rev

5mo ago

Teething Roller All Natural for Babies Velaria N-atural Relief Roller with Chamomile & Rose Oil Gentle Roll-On Formula Portable Daily Care (10ML 2PCS) (2)

MVC$19.9831 rev

6mo ago

Teething Roller Mamas Teether: Teething Oil Roller Teething Roller All Natural Natural Gentle Teething Comfort Roller Compact Travel-Friendly Design 2Pack (Green)

ZL7QHSE$16.683 rev

6mo ago

Nainley Teething Roller Natural Teething Relief Roll-On with Quick Absorbing & Non-Greasy Formula Gentle Essential Oil Roller Easy to Apply on Jawline & Feet Soles (1 pc)

Nainley$14.564 rev

8mo ago

Common questions

Is nainley teething roller profitable to sell on Amazon United States?: The niche generates $0/yr across 18 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is -55.9%. Flapen's verdict: Skip it (39/100).
How competitive is the nainley teething roller niche?: 13 brands and 56 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 79% of demand.
What does it cost to enter the nainley teething roller niche?: Listings span $10.59–$22.19; the average listing price is $15.66 (sweet spot $15–$100). The average incumbent carries 2,287 reviews — the moat a new listing must climb.