Skip to content

Motif Luna Flanges

Fail

Shoppers spend an estimated $49K a year here, so Motif Luna Flanges is a Fail.

Flapen Score
48
48 / 100
Top 33% of 2,472 Baby Products niches · +4 vs the category median of 44
Market size
$49K/yr56K searches / yr
90-day growth
+20.4%search demand this quarter
Competition
59%top-5 click share · 7 brands · 10 sellers

Flapen Score

Motif Luna Flanges against its category

The dotted line is the Baby Products average. Past it, Motif Luna Flanges is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Motif Luna Flanges market on Amazon at a glance

Shoppers on Amazon United States searched for Motif Luna Flanges 56K times last year and spent an estimated $49K. The top 5 brands take 92% of clicks. Demand peaks in Sep. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
+20.4%
Conversion, latest week
4.5%
Market size, estimated
$49Ka year
Peak month
September1.6× the quietest month
Top search term
eufy flange inserts23K searches a year

02 · Price

A sale here is worth $19.05.

Listings sell for $19.05 on average, from $6.98 to $58.56. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $19.05 that is $0 to $2K a year per listing.

Average price
$19.05inside the $15 to $100 sweet spot
Price range
$6.98–$58.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #99 within Breastfeeding. It carries 758 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#99in Breastfeeding
Average rating
4.16 starsAmazon United States average 4.42 stars
Average reviews
758per listing
Listings tracked
25

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Motif Luna Flanges products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

10

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

3%

  • Brand 139%
  • Brand 218%
  • Brand 316%
  • Brand 412%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (1 brand, 3%)

Demand

Motif Luna Flanges search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Motif Luna Flanges search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eufy flange inserts23K/yr
  • eufy s1 pro flange inserts8K/yr
  • eufy s1 flange inserts6K/yr
  • eufy flange6K/yr
  • flange inserts for eufy s1 pro6K/yr
  • eufy breast pump flange insert5K/yr
  • legendairy flange inserts eufy2K/yr

Reviews and returns

What reviews say buyers love and hate about Motif Luna Flanges

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
3.3%of orders come back
“Does NOT fit”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Motif Luna Flanges questions

Answered from the same tracked data.