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Momcozy Hip Seat Baby Carrier

Fail

Shoppers spend an estimated $16K a year here, so Momcozy Hip Seat Baby Carrier is a Fail.

Flapen Score
33
33 / 100
Ranks 2,110 of 2,472 Baby Products niches · −11 vs the category median of 44
Market size
$16K/yr41K searches / yr
90-day growth
+45.2%search demand this quarter
Competition
78%top-5 click share · 6 brands · 14 sellers

Flapen Score

Momcozy Hip Seat Baby Carrier against its category

The dotted line is the Baby Products average. Past it, Momcozy Hip Seat Baby Carrier is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Momcozy Hip Seat Baby Carrier market on Amazon at a glance

Shoppers on Amazon United States searched for Momcozy Hip Seat Baby Carrier 41K times last year and spent an estimated $16K. The top 5 brands take 96% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +45.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
+45.2%
Conversion, latest week
0.7%
Market size, estimated
$16Ka year
Top search term
momcozy hip seat baby carrier17K searches a year

02 · Price

A sale here is worth $52.48.

Listings sell for $52.48 on average, from $12.29 to $69.84. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $52.48 that is $0 to $5K a year per listing.

Average price
$52.48inside the $15 to $100 sweet spot
Price range
$12.29–$69.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
8.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #43 within Travel Gear. It carries 3,295 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#43in Travel Gear
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
3,295per listing
Listings tracked
11

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Momcozy Hip Seat Baby Carrier products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

14

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 217%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Search terms

Top Momcozy Hip Seat Baby Carrier search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • momcozy hip seat baby carrier17K/yr
  • momcozy hip carrier14K/yr
  • mom cozy hip carrier4K/yr
  • momcozy hip seat3K/yr
  • mom cozy hip seat baby carrier3K/yr

Reviews and returns

What reviews say buyers love and hate about Momcozy Hip Seat Baby Carrier

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
7%of negative reviews mention “Size-Overall”
8.3%of orders come back
“it doesnt fit”
A buyer, on “Size-Overall”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Momcozy Hip Seat Baby Carrier questions

Answered from the same tracked data.