Mini Pacifiers

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

120K

Growth, 90 days vs prior 90

-1.9%

Conversion, latest week

2.4%

Market size, estimated

$29Ka year

Top search term

pacifier hunt baby shower game22K searches a year

Listings sell for $10.27 on average, from $4.31 to $24.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.27 that is $0 to $1K a year per listing.

Average price

$10.27under the $15 to $100 sweet spot

Price range

$4.31–$24.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #455 within Baby Care. It carries 4,591 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#455in Baby Care

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

4,591per listing

Listings tracked

78

19 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months