Mini Guard Cam

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

152K

Growth, 90 days vs prior 90

-19.9%

Conversion, latest week

1.6%

Market size, estimated

$69Ka year

Peak month

November13.6× the quietest month

Top search term

miniguard cam43K searches a year

Listings sell for $28.17 on average, from $9.99 to $51.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $28.17 that is $3K to $7K a year per listing.

Average price

$28.17inside the $15 to $100 sweet spot

Price range

$9.99–$51.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

6.0%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 42.3% of listings are out of stock. The average listing ranks #224 within Safety. It carries 4,026 reviews at 3.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

94%

Out of stock, average day

42.3%

Average rank

#224in Safety

Average rating

3.55 starsAmazon United States average 4.42 stars

Average reviews

4,026per listing

Listings tracked

36

23 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

23

Successful launches

17Amazon's first-year sales bar

Average brand age

16 months