Mifold

Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $540K a year.

Searches, last 12 months

181K

Growth, 90 days vs prior 90

+8.7%

Conversion, latest week

7.7%

Market size, estimated

$540Ka year

Peak month

June1.8× the quietest month

Top search term

inflatable booster seat52K searches a year

Listings sell for $38.75 on average, from $25.03 to $69.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $38.75 that is $58K to $78K a year per listing.

Average price

$38.75inside the $15 to $100 sweet spot

Price range

$25.03–$69.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,500–2,000

Revenue per listing a year

$58K–$78K

Returns

8.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #16 within Car Seats & Accessories. It carries 8,628 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#16in Car Seats & Accessories

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

8,628per listing

Listings tracked

10

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months