Mickey Mouse Potty Training Toilet

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $274K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

7.1%

Market size, estimated

$274Ka year

Peak month

January2.5× the quietest month

Top search term

bluey potty training toilet38K searches a year

Listings sell for $26.07 on average, from $7.86 to $40.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $26.07 that is $20K to $26K a year per listing.

Average price

$26.07inside the $15 to $100 sweet spot

Price range

$7.86–$40.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$20K–$26K

Returns

2.6%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #139 within Potty Training. It carries 593 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#139in Potty Training

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

593per listing

Listings tracked

12

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months