Memory Foam Rug Pad
FailShoppers spend an estimated $25K a year here, so Memory Foam Rug Pad is a Fail.
- Flapen Score
- 32 / 100Ranks 2,149 of 2,472 Baby Products niches · −12 vs the category median of 4432
- Market size
- $25K/yr43K searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 60%top-5 click share · 12 brands · 15 sellers
Flapen Score
Memory Foam Rug Pad against its category
The dotted line is the Baby Products average. Past it, Memory Foam Rug Pad is stronger. Inside it, weaker.
Market
The Memory Foam Rug Pad market on Amazon at a glance
Shoppers on Amazon United States searched for Memory Foam Rug Pad 43K times last year and spent an estimated $25K. The top 5 brands take 88% of clicks. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $25Ka year
- Top search term
- memory foam rug pad27K searches a year
02 · Price
A sale here is worth $77.20.
Listings sell for $77.20 on average, from $10.51 to $234.21. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $77.20 that is $0 to $8K a year per listing.
- Average price
- $77.20inside the $15 to $100 sweet spot
- Price range
- $10.51–$234.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #164 within Activity & Entertainment. It carries 5,033 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 74%
- Out of stock, average day
- 3.4%
- Average rank
- #164in Activity & Entertainment
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 5,033per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Memory Foam Rug Pad products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
RUGPADUSA - Cloud Comfort Memory Foam - 8x10 - 7/16 Thick - Luxurious Cushioned Rug Pad - Water Resistant
- Price
- $234.21
- Rating
- 4.4/5
- Reviews
- 845
- Age
- 9y ago

ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 50x50 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey
- Price
- $37.23
- Rating
- 4.8/5
- Reviews
- 1,047
- Age
- 1y ago

Veken Non Slip Cushioned Rug Pad Gripper 8 x 10 Ft Felt and Silicone Backing 1/4 inch Thick Carpet Liner for Hardwood Floors Under Area Rugs Mat More Than 99 Pcs Anti-Slip Long Strips Pattern
- Price
- $69.24
- Rating
- 4.4/5
- Reviews
- 8,970
- Age
- 9mo ago

RUGPADUSA - Cloud Comfort Memory Foam - 4x6 - 7/16 Thick - Luxurious Cushioned Rug Pad - Water Resistant
- Price
- $80.60
- Rating
- 4.4/5
- Reviews
- 845
- Age
- 9y ago

RUGPADUSA - Basics - 8x10 - 1/2 Thick - 100% Felt - Protective Cushioning Rug Pad - Safe for All Floors and Finishes Including Hardwoods
- Price
- $105.58
- Rating
- 4.5/5
- Reviews
- 28,975
- Age
- 14y ago
Trending
estimated 90-day click momentum
SUNYRISY Baby Play Mat for Floor 1.4in Thick Memory Foam Padded Play Mats for Baby Soft Velvet Infants Toddler Kids Play Mat Non-Slip Bottom Crawling Baby Rugs for Nursery 60x70in
- Price
- $65.05
- Rating
- 4.6/5
- Reviews
- 158
- Age
- 1y ago

ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 59x79 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey
- Price
- $78.37
- Rating
- 4.8/5
- Reviews
- 1,047
- Age
- 2y ago

Veken Non Slip Cushioned Rug Pad Gripper 8 x 10 Ft Felt and Silicone Backing 1/4 inch Thick Carpet Liner for Hardwood Floors Under Area Rugs Mat More Than 99 Pcs Anti-Slip Long Strips Pattern
- Price
- $69.24
- Rating
- 4.4/5
- Reviews
- 8,970
- Age
- 9mo ago

ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 50x50 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey
- Price
- $37.23
- Rating
- 4.8/5
- Reviews
- 1,047
- Age
- 1y ago

Huloo Sleep Baby Play Mat for Floor 1.3 Thick Memory foam Tummy Time Mat Soft Coral Velvet Nursery Rug Extra Large Non Slip Crawling Mats for Living Room(Dark Gray)
- Price
- $76.66
- Rating
- 4.8/5
- Reviews
- 2,006
- Age
- 3y ago
Newest
by launch date
Veken Non Slip Cushioned Rug Pad Gripper 8 x 10 Ft Felt and Silicone Backing 1/4 inch Thick Carpet Liner for Hardwood Floors Under Area Rugs Mat More Than 99 Pcs Anti-Slip Long Strips Pattern
- Price
- $69.24
- Rating
- 4.4/5
- Reviews
- 8,970
- Age
- 9mo ago

Veken Non Slip Cushioned Rug Pad Gripper Felt and Silicone Backing Carpet Liner for Hardwood Floors and Finishes Under Area Rugs Anti Skid Mat Keep Rugs Safe and in Place 2 x 3 Ft 1/8 inch Thick
- Price
- $10.51
- Rating
- 4.4/5
- Reviews
- 8,970
- Age
- 9mo ago

HOMBYS Ultra-Thick 0.6 Memory Foam Rug Pad 5x7 ft Non-Slip Carpet Gripper Pad Waterproof Rug Cushion for Hardwood Floors Kitchen Bathroom Easy Trim & No Adhesive Keep Rugs in Place and Safe
- Price
- $62.81
- Rating
- 4.2/5
- Reviews
- 11
- Age
- 12mo ago

ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 50x50 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey
- Price
- $37.23
- Rating
- 4.8/5
- Reviews
- 1,047
- Age
- 1y ago

ACOMOPACK Baby Play Mat for Floor 1.3 Thick Memory Foam Area Rug for Living Room Soft Velvet Crawling with Non-Slip Bottom for Kid Toddler 5971 Tummy Time Nursery Rugs YogaLight Grey
- Price
- $67.35
- Rating
- 4.7/5
- Reviews
- 143
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
15
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 100%
Open market
10%
- RUGPADUSA43%
- ILPEOD21%
- Veken11%
- Huloo Sleep8%
- DELLUNA4%
- Carpenter3%
- Open — no brand owns it (6 brands, 10%)
Demand
Memory Foam Rug Pad search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.8× · 6 of 12 months tracked
Search terms
Top Memory Foam Rug Pad search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- memory foam rug pad27K/yr
- foam rug pad8K/yr
- memory foam rug pad 8x104K/yr
- memory foam carpet pad4K/yr
Reviews and returns
What reviews say buyers love and hate about Memory Foam Rug Pad
We read the reviews and the return reasons for every product selling here.
“Chemical smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Memory Foam Rug Pad questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









