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Mama Bear Diapers Size 5

Fail

The top 5 products take 100% of clicks, so Mama Bear Diapers Size 5 is a Fail.

Flapen Score
37
37 / 100
Ranks 1,842 of 2,472 Baby Products niches · −7 vs the category median of 44
Market size
$98K/yr27K searches / yr
90-day growth
-30.1%search demand this quarter
Competition
100%top-5 click share · 3 brands · 12 sellers

Flapen Score

Mama Bear Diapers Size 5 against its category

The dotted line is the Baby Products average. Past it, Mama Bear Diapers Size 5 is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mama Bear Diapers Size 5 market on Amazon at a glance

Shoppers on Amazon United States searched for Mama Bear Diapers Size 5 27K times last year and spent an estimated $98K. All 3 brands take every click. Demand peaks in Mar. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 11.6% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
-30.1%
Conversion, latest week
11.6%
Market size, estimated
$98Ka year
Peak month
March2.6× the quietest month
Top search term
mama bear diapers size 514K searches a year

02 · Price

A sale here is worth $31.59.

Listings sell for $31.59 on average, from $10.97 to $52.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $31.59 that is $8K to $16K a year per listing.

Average price
$31.59inside the $15 to $100 sweet spot
Price range
$10.97–$52.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #7 within Diapering. It carries 35,956 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#7in Diapering
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
35,956per listing
Listings tracked
3

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Mama Bear Diapers Size 5 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 186%
  • Brand 28%
  • Brand 36%

Demand

Mama Bear Diapers Size 5 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '25Spike '26AugOctNovDecJanFebMarAprMayJunSepOctJanFebMarAprMayJun

Peak months: Mar · busiest ÷ quietest = 2.6×

Search terms

Top Mama Bear Diapers Size 5 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mama bear diapers size 514K/yr
  • amazon diapers size 56K/yr
  • mama bear size 54K/yr
  • mama bear size 5 diapers3K/yr

Reviews and returns

What reviews say buyers love and hate about Mama Bear Diapers Size 5

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Leak-Proof”
0.6%of orders come back
“it leaks terrible”
A buyer, on “Leak-Proof”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Mama Bear Diapers Size 5 questions

Answered from the same tracked data.