Luvs Size 3

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11.3M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

-6.2%

Conversion, latest week

12.0%

Market size, estimated

$11.3Ma year

Top search term

pampers size 3741K searches a year

Listings sell for $37.46 on average, from $10.24 to $52.95. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At $37.46 that is $749K to $937K a year per listing.

Average price

$37.46inside the $15 to $100 sweet spot

Price range

$10.24–$52.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

20,000–25,000

Revenue per listing a year

$749K–$937K

Returns

1.0%of orders · Amazon United States median 2.1%

46% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Diapering. It carries 47,449 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

46%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#10in Diapering

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

47,449per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

55 months