Lansinoh Flange Inserts

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

7.6%

Market size, estimated

$41Ka year

Peak month

August1.4× the quietest month

Top search term

lansinoh flange inserts18K searches a year

Listings sell for $9.88 on average, from $7.75 to $13.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $9.88 that is $2K to $5K a year per listing.

Average price

$9.88under the $15 to $100 sweet spot

Price range

$7.75–$13.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

3.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Breastfeeding. It carries 2,151 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#110in Breastfeeding

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

2,151per listing

Listings tracked

8

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months